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WHAT THE FOUNDATION
$44.00WHAT THE FOUNDATION
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What The…Foundation? WTF is a tinted moisture balm meets traditional foundation. Blends seamlessly into the skin—leaving you with an even, fresh complexion that looks like your skin on its best day. WTF includes skin-nourishing ingredients like Jojoba Oil and Sodium Hyaluronate; works flawlessly with the Face Pencil; and offers buildable, light-medium coverage. Choose from one of 12 shades, created to blend across all skin tones. WTF is a first of its kind innovation in the clean beauty space.
Details
Shades:
- PORCELAIN:is pale with neutral undertones
- FAIR:is fair with neutral undertones
- LIGHT:is light with yellow undertones
- BEIGE:is light to medium with neutral undertones
- MEDIUM:is medium with yellow undertones
- MEDIUM HONEY:is medium to tan with neutral undertones
- HONEY:is medium to tan with yellow undertones
- PECAN:is tan to dark with yellow undertones
- CINNAMON:is dark with red undertones
- CHESTNUT:is dark to deep with red undertones
- DEEP:is deep with red undertones
- ESPRESSO:is very deep with neutral undertones
How to Use:
Using your fingers or the spatula, scoop out the desired amount of WTF. Apply directly to the face using the Skin Brush, sponge, or your fingers. For under eye darkness or blemishes that require additional coverage, the Face Pencil is WTF’s best friend.
BOBBI'S TIP:
Some people may need two shades of WTF; one for summer months, one for winter months, or a mix of both for the times in between.
Ingredients:
WHAT THE FOUNDATION IS MADE FROM:
✓ SODIUM HYALURONATE
Even smaller in size than hyaluronic acid, this humectant moves more freely and deeply into the skin. Moisturizing and skin-restoring against environmental stressors.
