Veronica Konecke is the Co-Founder and CEO of Aloisia Beauty, a Latina-owned skincare brand born from a shared frustration over the lack of clean skincare that truly delivered long-lasting results. With over 20 years of experience in biotech, diabetes care, and international business, Veronica blends her expertise with a deep passion for creating high-performance, skincare.

Growing up commuting between San Diego and Tijuana, Veronica’s unique cross-cultural perspective fueled her commitment to developing products that connect to her roots while utilizing cutting-edge science. In 2018, alongside her co-founders Chrissy and Nicole, Veronica partnered with one of South Korea’s top skincare labs to craft a product line that merges Korean beauty innovations with clean, natural ingredients.

Under Veronica’s leadership, Aloisia Beauty has helped thousands of women discover healthier, glowing skin. The brand is committed to sustainability, eco-friendly practices, and transparency, ensuring that each formula reflects their dedication to both quality and environmental responsibility.

As a mom, Veronica values teaching the importance of self-care and embraces plant-based skincare traditions that are passed down through generations. Through Aloisia Beauty, she strives to empower women by enhancing their natural beauty, boosting their confidence, and promoting long-term skin health.