Madelyn Valenzuela is the founder of Paradiso Skin, a botanical skincare and beauty brand that focuses on clean, consciously crafted products made with naturally-derived ingredients. With a background as a cardiac procedure specialist, Madelyn brings a unique perspective to the wellness and beauty space, having spent years in healthcare witnessing the vital importance of making healthy, intentional choices for overall well-being.

Madelyn’s passion for clean beauty was sparked by her own personal frustration with toxic skincare products, which led her to create Paradiso Skin as a solution that marries her healthcare expertise with her love for self-care. She is dedicated to offering products that empower individuals to nurture their skin with pure, effective botanicals—without the harmful chemicals that can compromise our wellbeing over time.

As the one-woman show behind the brand, Madelyn is deeply involved in every step of creating each new formula, ensuring every blend aligns with the brand's core values: Clean. Conscious. Botanical. Under her lead, Paradiso Skin has earned a reputation for providing eco-chic beauty solutions that deliver both results and peace of mind. She is deeply passionate about creating products that empower others to make healthy, intentional choices that nourish both their skin and spirit.

Through her tireless dedication and holistic approach to beauty, Madelyn continues to drive Paradiso Skin with the goal of inspiring confidence, balance, and a beautiful, glowing life—inside and out.