Giuliana Schwab is Chief Creative Officer of GoSili Inc. She is the creative visionary of the brand giving voice and visual direction to all aspects of GoSili’s brand messaging and product line up. Giuliana’s long experience in design comes from her early days in New York where she studied at Pratt Institute and majored in Art Direction. She then worked at notable businesses such as; Scholastic Publishing and Time Inc. After several years in New York, she moved to the west coast and continued to pursue art direction in publishing. While living in Los Angeles, Giuliana landed at Conde Nast Publishing and worked as Art Director for Bon Appétit magazine where she was leading teams of photographers, illustrators and designers to create the visual branding for the magazine.

 In 2007, Giuliana teamed up with Stacey Feeley to start Silikids. Her experience as a designer and art director helped Silikids establish a solid foundation in product assortment, style and appeal. It is also her experience at Bon Appétit that introduced her to the world of silicone and its’ superiority as a household material. As Silikids grew into GoSili, Giuliana guided the brand along the way creating a bold, passionate collection with a voice and mission to reduce the excessive consumption of plastic waste by looking to silicone as a sustainable alternative. Giuliana, know as “G” to most, is knick named “the mad scientist” at GoSili, which illustrates her curiosity and constant pursuit to create things that offer a solution… always with style, function and purpose.