Wolf & Owl

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Overview

Founder	Daeyna Grant
Headquarters	None
Industries	E-commerce & Retail Fashion
Website	https://wolfowl.com
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About

Wolf & Owl is a New York-based start-up boutique retailer focused on small batch production, with every order hand packed and shipped. The company specializes in women's professional clothing, designed to bring color, joy, and confidence into everyday wear. Their pieces emphasize classic, sophisticated silhouettes and attention to detail, ensuring both style and comfort for long days.

Founding Story

Wolf & Owl is an up-and-coming tiny brand that is the result of a couple years of thought and dedication. A lawyer by training, its founder has spent more than a few years working in clothes that didn't reflect her personality. When the brand started she knew nothing about how clothes were made; just that there had to be a way to create a brand around the white space she saw in the market.

That idea - creating a work wear brand that was bold and color-driven - reflected the pre-COVID world in which the brand was born. Since then so much about the way the world's works and the way people dress - in and out of the workplace - has changed. For Wolf & Owl, it's expanded the mission and their vision for its customer. Not only do they want to provide her with good quality work wear, they also know she wants pieces that can perform double duty in today's hybrid work world. We all have so much to do and so little time in which to do everything. That's why the brand's take on clothing - feminine, tailored, and chic - is so multifaceted.