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Springrose
Adaptive Intimates for Unstoppable Women
Overview
Date Established | 07/2020 |
Founder | Nicole Cuervo |
Industries |
Nonprofit & Social Impact
Health & Wellness
E-commerce & Retail
Fashion
Retail
|
Website | https://www.springrose.co |
Social |
About
Springrose designs adaptive intimate apparel that improves quality of life for women who have limited mobility due to an injury, illness, disability or aging. Our innovative apparel helps women get dressed painlessly, independently, and with dignity without compromising on style or comfort.
We are a public-benefit corporation (i.e. B-corp) with a commitment to only employing fair labor in our supply chain and designing for people with limited mobility. We only work with manufacturers who employ fair labor practices, our fabrics are all toxin-free OEKO-TEX Standard 100 certified, and we have other sustainable practices in place (e.g., paper packaging, re-using fabric scraps).
Founding Story
Nicole started Springrose to honor her grandmother Rose, who was an unstoppable woman despite living with chronic pain and arthritis. When Nicole noticed how traditional bras exacerbated her grandmother's pain and made it challenging to get dressed, she tried to buy her a better bra. However, the options were unattractive, size limited, and not functional. Thus, Nicole started Springrose to develop intimate adaptive apparel that wouldn’t compromise on fashion, function or inclusivity, so women everywhere could live life to their fullest.
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