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Sia Silk
Sia Silk, Luxury you Deserve
Overview
| Date Established | 06/2023 |
| Founder | Evalee Gertz |
| Industries |
Fitness
Beauty
Home
Health & Wellness
E-commerce & Retail
Fashion
Travel & Tourism
Retail
Lifestyle
|
| Website | https://www.siasilk.com/ |
| Social |
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About
Sia Silk is a woman-owned, small business based in Nashville dedicated to enhancing sleep quality while promoting skin health and beauty. Their commitment to authenticity, quality, and honesty is evident in every product they offer. Sia Silk prides itself on using all-natural, high-quality materials, including 100% mulberry silk for their masks, which are OEKO-TEX rated 100. Their aromatherapy oils are cruelty-free, fair trade, and ethically sourced, reflecting their core values. All packaging is recyclable, and Sia Silk avoids plastic to minimize environmental impact.
The brand is on a mission to educate people about the benefits of optimized sleep quality and provide tools that deliver exceptional return on investment, such as their luxurious silk sleep masks. These masks not only improve sleep but also nourish the skin, combat aging, and protect eyelashes. Sia Silk is actively seeking give-back partners to expand their impact and continue their commitment to wellness and sustainability.
Founding Story
Evalee Gertz, founder of Sia Silk, has a background as a professional dancer. In her pursuit of peak performance, she dedicated herself to improving her overall health, focusing specifically on anti-aging techniques and the importance of quality sleep. Sleep quickly became a central part of her regimen, as she learned how essential it was for muscle recovery, cognitive function, and overall well-being. She realized that a sleep mask was one of the simplest and most effective ways to improve sleep quality.
However, after trying numerous masks, Evalee found herself dissatisfied. While synthetic masks provided good light-blocking properties, they often caused breakouts and contained chemical adhesives. Silk masks, with their anti-microbial properties, ability to help retain skin moisture, and support in cell turnover for anti-aging, didn’t fit well or provide complete darkness. Recognizing this gap in the market, Evalee created Sia Silk. She designed her masks with a unique shape for better fit, total blackout capabilities, and larger-than-standard eye cups to protect eyelashes—ensuring a more restful, skin-nourishing sleep experience.
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