Prowise Healthcare sells own-brand vitamins and supplements direct to customers in the UK and around the world, fulfilling both B2C and wholesale orders through its website. All its products are made to exacting GMP and BRC standards, using highquality ingredients. Prowise was founded in 2015 by Managing Director Rikesh Kothari and his wife, and has grown since then to employ eight people today. The firm first took an interest in Help to Grow when it began to consider some new strategic directions. ‘We were quite happy with where we were, but we wanted to learn something more,’ says Rikesh. ‘There’s so much going on at the moment, and we wanted to adopt some new elements of strategy into our business.’ Prowise’s Help to Grow learning journey included strategic growth, positioning within the ecosystem, developing people as an asset and technology as an accelerator.