Get ready to experience skincare like never before with Paradiso Skin—a botanical revolution in beauty. Born in sunny Santa Barbara, we’re on a mission to put clean, conscious beauty at the forefront, with products that don’t just work—they transform. Each small-batch, eco-chic creation is made with only the finest naturally derived ingredients, carefully selected to nourish, protect, and revitalize your skin.
As a woman-founded brand with a medical background and a passion for wellness, Paradiso Skin brings you non-toxic skincare solutions that deliver real, visible results. Free from harmful chemicals, synthetic fragrances + colorants, and hormone disruptors, our formulas work in harmony with your skin to preserve its delicate balance while delivering luxurious, skin-loving benefits.
Lovingly handmade in an organic-certified facility in California, each product is crafted with intention and care, with a focus on sourcing locally whenever possible to support our community and reduce our environmental footprint. Inspired by the wisdom of nature and the allure of tropical paradise, we believe beauty should be clean, conscious, and effortlessly radiant. At Paradiso Skin, where beauty is rooted in plants, it’s more than skincare—it’s a powerful, pure experience that supports the best version of YOU.
Founding Story
Founder, cardiac procedure specialist, and modern mystic, Madelyn Valenzuela is the heart and hard work behind Paradiso Skin.
Madelyn, who grew up with humble beginnings, moved to California alone at age 19 to build a better future. As she pursued a medical career in cardiovascular intervention, she witnessed firsthand how crucial healthy choices are for a long, vibrant life. And as a self-care loving female, she also noticed that many beauty products were ridden with toxic ingredients that undermined the very health she aimed to promote. This awakening inspired her to shift from the illness-focused healthcare field to the empowering, feel-good world of truly clean beauty and wellness.
Driven by her own need for products that matched her values, Paradiso Skin bloomed. Today, Madelyn’s mission is to inspire confidence in others, showing them that proactive, healthy choices lead to not only radiant skin but a thriving, beautiful life.
Madelyn Valenzuela is the founder of Paradiso Skin, a botanical skincare and beauty brand that focuses on clean, consciously crafted products made with naturally-derived ingredients. With a background as a cardiac procedure specialist, Madelyn brings a unique perspective to the wellness and beauty space, having spent years in healthcare witnessing the vital importance of making healthy, intentional choices for overall well-being.
Madelyn’s passion for clean beauty was sparked by her own personal frustration with toxic skincare products, which led her to create Paradiso Skin as a solution that marries her healthcare expertise with her love for self-care. She is dedicated to offering products that empower individuals to nurture their skin with pure, effective botanicals—without the harmful chemicals that can compromise our wellbeing over time.
As the one-woman show behind the brand, Madelyn is deeply involved in every step of creating each new formula, ensuring every blend aligns with the brand's core values: Clean. Conscious. Botanical. Under her lead, Paradiso Skin has earned a reputation for providing eco-chic beauty solutions that deliver both results and peace of mind. She is deeply passionate about creating products that empower others to make healthy, intentional choices that nourish both their skin and spirit.
Through her tireless dedication and holistic approach to beauty, Madelyn continues to drive Paradiso Skin with the goal of inspiring confidence, balance, and a beautiful, glowing life—inside and out.
