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Founded in “Pretzelvania” in 2014, OMG! Pretzels is celebrating National Pretzel Day (April 26) with a free gift with purchase for all online orders. OMG! Pretzels are the ONLY seasoned sourdough pretzel nugget in the market. Plus, they are 100% made in the USA, kosher-certified, and never use any MSG. Several of the varieties are vegan and 7 of the 9 flavors are nonGMO.
Co-founded by mom Lynn and oldest daughter Stephanie, the Kriebel family has been enjoying these seasoned pretzel nuggets for decades. "My mom made the garlic pretzels for us as kids when we were growing up, so we had them around a lot," says Stephanie Kriebel, Co-Founder and CEO of OMG! Pretzels. "Now, we are sharing them with the world!"
April 26 is a great time to talk pretzels, especially here in Pennsylvania because pretzels have strong ties to the state. German immigrants brought the pretzel – already popular in Europe – into the United States in the 1700s and most pretzel bakeries popped up in Pennsylvania during this time. Even today, about 80% of pretzels made in America are made in Pennsylvania – including OMG! Pretzels.
Fast forward to 1861 when Julius Sturgis opened the first commercial pretzel bakery in Lititz, Pennsylvania being the first to develop hard pretzels. OMG!'s gourmet, crunchy sourdough nuggets are available in nine seriously scrumptious varieties, including Garlic, Sweet & Salty, Chesapeake, Cheddar Jalapeno, Sweet & Spicy, Lemon Pepper, Salty Butterscotch, Sweet Chili, and Buffalo.
OMG! Pretzels is an up-and-coming boutique brand that accounts for more than $550 million worth of pretzels that are sold in the United States annually. In fact, the average American consumes up to two pounds of pretzels in a year. Philadelphians, however, consume up to 12 pounds of pretzels per person per year.
OMG! Pretzels are terrific on their own because of their wide variety of flavors and fantastic snackability. They are also great for small holiday gatherings to pair with beer or wine or as a complement to cheese plates. OMG! Pretzels also make the perfect crunchy topping for holiday casseroles or on salads and soups. The sweet pretzels – Sweet & Salty, Salty Butterscotch, or Sweet & Spicy – are also a great addition to a morning yogurt parfait or trifle dessert.
The mission for OMG! Pretzels is to bring people together and inspire joy over shared moments of delicious, gourmet snacking. The vision is to bring their love-at-first-bite flavor and crave-worthy crunch to the world and earn a place in the hearts and pantries of snack lovers everywhere.
OMG! Pretzels is a woman-owned, family-run (mother/daughter duo) company that specializes in creating the perfect sensory snacking experience that every snack lover dreams about! With a wide range of bold, mouthwatering flavors and iconic, crave-worthy crunch, these gourmet seasoned sourdough nuggets are guaranteed to make you a true believer in love at first bite.