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MOODEAUX

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MOODEAUX

Clean luxury fragrance designed to flaunt how you feel

Overview

Date Established 10/2021
Founder Brianna Arps
Headquarters New York
Industries
Beauty
Website https://www.moodeaux.com
Social

About

MOODEAUX exists to enhance the way scent-crazed beauty fanatics think about, and ultimately, practice self-care. A clean, luxury fragrance label that is a direct link between smelling good and feeling good. MOODEAUX fragrances are 100% made for skin without alcohol, water, or dyes to help accessorize moods at less of a cost to the environment. A VIP invite to put the world on pause.

Founding Story

As a former NYC editor who started in beauty, Brianna has been privileged to test and write about countless amazing products — many of them created by Black women, yet none dealing with my favorite accessory: fragrance. Which is unfortunate, given the fact Black women, like herself, spend so much on perfumes year-over-year, and generally speaking, account for almost a quarter of the total U.S. market. When the time came to move on and forge a new career path, she knew she had to do something about it. But what she didn't know was how hard launching in this industry can be when you lack the contacts, resources and funds readily available to others. MOODEAUX and Black In Fragrance are her vision and hope for change, they are her “brand children” and she is so proud of them.

Products

Worthy Travel Pen
Worthy Travel Pen $32.00
Worthy IntenScenual Eau de Parfum
Worthy IntenScenual Eau de Parfum $98.00
Worthy Two Ways Layering Bundle
Worthy Two Ways Layering Bundle $125.00
PunkStar SuperCharged SkinScent Oil Perfume spray
PunkStar SuperCharged SkinScent Oil Perfume spray $32.00
IntenScenual PunkStar Eau de Parfum
IntenScenual PunkStar Eau de Parfum $98.00
Intenscenual Collection: Brand New eau de Parfum
Intenscenual Collection: Brand New eau de Parfum $98.00

Team Bios

MOODEAUX_Brianna Arps.jpg

Brianna Arps

Founder, CEO

see bio

Former beauty writer and lifestyle/entertainment editor, branded content at Refinery29. / Former beauty freelancer at The Zoe Report, Elite Daily, ESSENCE. / Former beauty writer at INSIDER/Business Insider. Former marketing, Us Weekly.

As a former NYC editor who got started in beauty, Brianna has been privileged to test and write about countless amazing products — many of them created by Black women, yet none dealing with her favorite accessory: fragrance. Which is unfortunate, given the fact that Black women spend so much on perfumes year-over-year, and generally speaking, account for almost a quarter of the total U.S. market. When the time came for her to move on and forge a new career path, she knew she had to do something about it. But what she didn't know was how hard launching in this industry can be when you lack the contacts, resources, and funds readily available to others. MOODEAUX and Black In Fragrance are her vision and hope for change.

Retailers

Credo Beauty

Press

Press Releases

New Launch - Apr 25, 2023 MOODEAUX Launches “PunkStar” Fragrance To Help You Rebel Against The Status Quo
New Launch - Jan 10, 2023 MOODEAUX Unveils New IntenScenualTM Fine Fragrance Collection
All Press Releases

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