NEW YORK, NY (August 24, 2024)– M2U NYC, the innovative skincare-infused makeup brand, is thrilled to announce its expansion into over 200 H-E-B stores across Texas and online. With 61 carefully curated SKUs now available, M2U NYC is bringing its affordable, high-quality beauty products to a wider audience, offering Texans the opportunity to experience the perfect blend of skincare and makeup in one.

M2U NYC, known for its commitment to clean, effective beauty, is dedicated to making makeup accessible without compromising on quality. The brand's expansion into H-E-B, one of the largest and most respected retailers in Texas, marks a significant milestone in its mission to empower more people with products that enhance their natural beauty while caring for their skin.

“We’re incredibly excited to partner with H-E-B and bring our skincare-infused makeup to even more customers,” said Amy Granger, Founder of M2U NYC. “Our products are designed to make everyone feel confident and radiant, and we’re proud to offer them in such a trusted and beloved store.”

The 61 SKUs available at H-E-B include some of M2U NYC’s best-sellers, such as:

• Tubing Mascara: A clump-free, smudge-proof mascara infused with skincare ingredients for long-term lash health.
• Eye Crayons: Multi-use eye crayons enriched with Vitamin E and Jojoba Oil for a smooth, hydrating finish.
• Liquid Lipsticks: Highly pigmented, long-lasting formulas that keep lips moisturized and vibrant.
  

Each product is carefully formulated without harmful ingredients, ensuring that every item not only beautifies but also nurtures the skin.

About M2U NYC:

Launched in 2020, M2Ü NYC is a New York-based skincare-infused makeup brand committed to delivering high-quality, affordable beauty products. The brand’s innovative formulas combine the benefits of skincare with the transformative power of makeup, ensuring that every product not only enhances beauty but also nourishes the skin.

To inquire about M2Ü NYC, please reach out to hello@m2unyc.com for more information. For updates on products and company news, follow @m2unyc on Instagram and Facebook, and @m2u_nyc on TikTok.