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(NEW YORK, April 28, 2022) - M2Ü NYC has been selected for Qurate Retail Group’s Small Business Spotlight, an initiative to strengthen diverse small businesses through increased exposure and various other pro bono in-kind services. The program, which launched in 2020 and is now in its third year, builds on Qurate Retail Group’s longstanding foundation of supporting small businesses and reflects the company’s commitment to increasing opportunities for underrepresented groups.
Qurate Retail Group, a vCommerce leader that includes QVC, HSN, Zulily and several other brands, is using its production resources, television broadcasts and digital platforms to help M2Ü NYC share its story with millions of consumers nationwide. M2Ü NYC’s story began appearing on QVC’s and HSN’s websites and social pages in May 2022, and the company will be highlighted on air on May 3 at 1:00pm and 7:00pm ET on QVC and at 2:55pm and 8:55pm ET on HSN.
In addition, M2Ü NYC will debut its products through online retailer Zulily for the first time. In celebration of each featured heritage and recognition month, Zulily will be curating a shoppable event that includes products from qualifying Small Business Spotlight businesses. You can shop this month’s featured event, in honor of Asian American and Pacific Islander Heritage Month here through May 31st.
M2Ü NYC can also tap Qurate Retail Group team members for advice on a business issue through a virtual mentoring initiative.
“I am so excited and grateful to be part of the Small Business Spotlight. This is such a great opportunity to be able to share our brand story with a wider audience and show customers what we’re all about. Easy to use, high quality makeup that cares about your skin and your wallet. My goal as an AAPI-founder is to create inclusivity across all races and all identities. I feel that every person should be able to enjoy the benefits of quality makeup at an affordable price!”– Amy Chou Granger, Founder of M2Ü NYC.
M2Ü NYC is a high-performing, skincare-infused makeup brand with easy-to-use, multi-tasking products at an affordable price. So no matter your budget, how much or how little you wear, you can always be the unique Ü. A brand that prides itself in listening to its community, M2Ü NYC features an incredible assortment of beauty staples including fan favorites Eye Crayons and award-winning Cream Blushes and Liquid Lipsticks, ranging from $5 to $12. Proving that there is a way to provide exceptional value to their customers while also keeping up with their beauty needs and trends.
“Our 2022 Small Business Spotlight shares the extraordinary stories of diverse entrepreneurs as they inspire and support their customers and communities,” said Suzanne Quigley, Director of Global Corporate Responsibility at Qurate Retail Group. “We’re proud to be part of their success by introducing these small businesses to our national audiences across our retail platforms.”
The current chapter of the Small Business Spotlight runs through May and highlights AAPI-owned businesses in celebration of Asian American and Pacific Islander Heritage Month. Throughout 2022, QVC US, HSN, and Zulily will also be promoting selected small businesses during Black History Month (took place in February), Women’s History Month (took place in March), National Military Appreciation Month (also in May), Pride Month (in June), National Hispanic Heritage Month (September 15 – October 15), and National Disability Employment Awareness Month (in October).
For additional information on M2Ü NYC, contact M2Ü NYC PR team at hello@m2unyc.com or visit m2unyc.com To learn more about Qurate Retail Group’s Small Business Spotlight, search ‘Spotlight’ on QVC.com and HSN.com. To shop this month’s featured event on Zulily, click here.
Applications for the program are open on a rolling basis throughout 2022. More details on eligibility and criteria, as well as the application link through RangeMe (a leading product discovery and sourcing platform for retailers and suppliers), are available at https://www.rangeme.com/quratesmallbusinessspotlight.
About M2Ü NYC
M2Ü NYC is a high-performing, skincare-infused makeup brand with easy-to-use, multi-tasking products at an affordable price. Growing up in Taiwan, and moving to the U.S in her early 20’s, founder Amy Chou Granger sees makeup trends are different across cultures, and is passionate about providing people with high quality makeup at affordable prices, so everyone can experiment with different products and looks without stressing about the cost. After spending over a decade at top beauty companies, she launched M2Ü NYC in 2020. We bring the NYC spark into every step of product development, to deliver on-trend products that produce an overall look or routine that is functional and fabulous!!
About Qurate Retail GroupSM
Qurate Retail Group comprises seven leading retail brands – QVC®, HSN®, Zulily®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road® – all dedicated to providing a more human way to shop. Qurate Retail Group is the largest player in video commerce (vCommerce), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms. The retailer reaches more than 200 million homes worldwide via 14 television networks and reaches millions more via multiple streaming services, social pages, mobile apps, websites, print catalogs and in-store destinations. Qurate Retail Group combines shopping and entertainment to curate products, experiences, conversations and communities for millions of highly discerning shoppers. Headquartered in West Chester, Pa., Qurate Retail Group has 26,400 team members in the U.S., the U.K., Germany, Japan, Italy, Poland and China. For more information, visit www.qurateretailgroup.com, follow @QurateRetailGrp on Facebook, Instagram or Twitter, or follow Qurate Retail Group on YouTube or LinkedIn.
Qurate Retail, Inc. (NASDAQ: QRTEA, QRTEB, QRTEP) includes the Qurate Retail Group portfolio of brands as well as other minority interests and green energy investments.
Launched in March 2020, M2U NYC is a certified vegan and cruelty-free makeup brand offering premium, skincare-infused makeup at mind-blowing prices. M2U, an abbreviation of Makeup 2 U, was born out of the need to show everyone that it is totally possible to have an affordable, high quality, and stylish makeup routine. Developed with the direct input and collaboration from Gen Z, M2U NYC’s current line includes 26 product styles totaling 120 SKUs, ranging from fun items like eye crayons and luminizers, to makeup staples such as lipsticks and powder. Designed in the one and only New York City, M2U brings the NYC spark in every step of product development - from the one-of-a-kind eyeshadow palette artworks, to award-winning blush and bold lipsticks – and delivers electric, on-trend products to all makeup lovers.