Little Chicken

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Overview

Date Established	11/2021
Founder	Meg O'Donnell
Headquarters	Atlantic Highlands, New Jersey
Industries	E-commerce & Retail Fashion
Website	https://www.littlechickenkids.com
Social

About

Little Chicken is a colorful children's brand that captures the joy and imagination of childhood through its unique and customizable clothing and accessories. Specializing in pieces that allow young ones to express their individuality, Little Chicken offers a range of items that can be tailored to reflect each child’s personality. From playful t-shirts to their signature denim jackets and backpacks, the brand ensures that kids can wear their creativity proudly, making each outfit a canvas for self-expression.

In addition to customizable options, Little Chicken is well-known for its popular graphic apparel, featuring cheeky designs and fun motifs that resonate with children and parents alike. Each piece is crafted with high-quality materials, ensuring both comfort and durability for the adventurous spirit of childhood.

Little Chicken has become a favorite new brand to families and celebrities (Mindy Kaling, Khloe Kardashian, Jennifer Lawrence, Gabrielle Union-Wade to name a few) to celebrate the unique flair of their little ones. Little Chicken is sold through Nordstrom, Bloomingdale's, Maisonette and on the Little Chicken website.

Founding Story

Little Chicken was founded by Meg O'Donnell, a seasoned professional with two decades of experience in the fashion industry. Throughout her career, Meg developed a keen eye for style and a passion for design, but it was her own two children who inspired her to take a bold leap into entrepreneurship. Recognizing the need for clothing that not only celebrated children's individuality but also allowed them to express their unique personalities, she set out to create a brand that would resonate with both kids and parents.

With a vision of blending creativity and comfort, Meg launched Little Chicken, focusing on customizable clothing and accessories that empower children to showcase their distinctive flair. Her deep understanding of fashion trends, combined with her firsthand experience as a mother, informed every aspect of the brand. Little Chicken quickly gained popularity, becoming a go-to choice for families seeking playful yet stylish options that celebrate the essence of childhood. Meg's commitment to highlighting individuality through her designs has made Little Chicken an up-and-coming name in children's fashion.