For decades, our founder has been professionally involved in the practice of holistic medicine for humans, helping people live healthier, more balanced lives, the natural way. Over time, patients, who were also pet parents, started asking real questions, like, “Can I use this on my dog?” or, “Does this work for pets too?”

That curiosity and need amongst pet parents sparked something. Diving into research realized something big: there just were not enough natural herbal options out there for pets. Like, what about products to help with trauma, joint pain, or keeping up with an active lifestyle? Pets deserve that kind of care too, didn’t they?

The answer came in October 2020 with the birth of Gou Gou Pets and a range of natural products specifically formulated for each and application.