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Full Circle

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Full Circle

Let's Love Our Home

Overview

Date Established 03/2009
Founder Tal Chitayat
Industries
Food
Home
Health & Wellness
E-commerce & Retail
Sustainability
Retail
Lifestyle
Website https://fullcirclehome.com/
Social

About

Full Circle makes sustainable home care products that are beautifully designed, functionally innovative and responsibly produced. They were founded in an effort to educate consumers on their responsibility to leave the earth a better place than they found it. Their products span multiple categories including cleaning, compost, filtration, laundry and storage. Full Circle's manufacturing process is aimed at conserving resources, minimizing waste, and crafting durable items from earth-friendly materials.

Founding Story

It started at a Thanksgiving dinner in Shanghai. Four friends. A rational problem solver, a visionary designer, a confident connector and an eco-conscious leader with a single vision: to totally transform the way people think about the products they use every day.


Since its launch in 2009, Full Circle Home has grown from 10 cleaning tools to a brand with collections in cleaning, composting, storage, gadgets and hydration that help support a healthy and balanced lifestyle. From dish brushes to compost bins and glass water bottles, Full Circle creates products that inform and inspire better choices.

Products

Soma Glass Straw with Travel Case, Assorted Colors
Soma Glass Straw with Travel Case, Assorted Colors $15.00
'Keep, Tray, Love' - Organizer Tray
'Keep, Tray, Love' - Organizer Tray $14.99
'Cleana Colada' - Coconut Scrubbing Sponges 2-Pack
'Cleana Colada' - Coconut Scrubbing Sponges 2-Pack $4.99
Soma Sport Glass Water Bottle, Assorted Colors, 17oz
Soma Sport Glass Water Bottle, Assorted Colors, 17oz $35.00
'In a Nutshell' - Walnut Scrubber Sponge 2-Pack
'In a Nutshell' - Walnut Scrubber Sponge 2-Pack $4.49
'Neat Nut' - Walnut Scour Pads 3-Pack
'Neat Nut' - Walnut Scour Pads 3-Pack $4.49
'FOMO' - Foam Dispensing Dish Brush
'FOMO' - Foam Dispensing Dish Brush $13.99
'Lucky Scrubber' - Antimicrobial Copper Scrubbers x 3
'Lucky Scrubber' - Antimicrobial Copper Scrubbers x 3 $5.99
Soma Glass Water Bottle with Silicone Sleeve, BPA-Free, Assorted Colors, 25oz
Soma Glass Water Bottle with Silicone Sleeve, BPA-Free, Assorted Colors, 25oz $35.00
'Fresh Air' - Odor Free Kitchen Compost Collector
'Fresh Air' - Odor Free Kitchen Compost Collector $39.99
'Post Modern' - Stainless Steel Compost Collector
'Post Modern' - Stainless Steel Compost Collector $59.99
'Scrap Happy' - Scrap Collector & Freezer Compost Bin
'Scrap Happy' - Scrap Collector & Freezer Compost Bin $16.99
Soma Glass Water Bottle with Silicone Sleeve, BPA-Free, Assorted Colors, 17oz
Soma Glass Water Bottle with Silicone Sleeve, BPA-Free, Assorted Colors, 17oz $30.00
Soma Stainless Steel Gooseneck Coffee & Tea Kettle
Soma Stainless Steel Gooseneck Coffee & Tea Kettle $70.00
'Be Good' - Dish Brush
'Be Good' - Dish Brush $6.99
'Simply The Zest' - Zester with Food Catcher
'Simply The Zest' - Zester with Food Catcher $17.99
'Bubble Up' - Dish Brush
'Bubble Up' - Dish Brush $6.99
'Tiny Team' - Mini Brush & Dustpan Set
'Tiny Team' - Mini Brush & Dustpan Set $11.99
Soma Pour Over Hot + Cold Brew Bottle
Soma Pour Over Hot + Cold Brew Bottle $40.00
'Bottle Service' - Refillable Glass Spray Bottle
'Bottle Service' - Refillable Glass Spray Bottle $13.99
Loads of Fun - Iron and Steam Blanket
Loads of Fun - Iron and Steam Blanket $39.95
Soma 10-Cup Filtered Pitcher
Soma 10-Cup Filtered Pitcher $45.00
Clean Ocean - Palm Brush
Clean Ocean - Palm Brush $3.99
'Tenacious C' - Cast Iron Brush
'Tenacious C' - Cast Iron Brush $8.99
Soma 6-Cup Filtered Carafe
Soma 6-Cup Filtered Carafe $60.00
Clean Ocean - Bottle Brush
Clean Ocean - Bottle Brush $3.99
Clean Ocean - Scrub Brush
Clean Ocean - Scrub Brush $5.99
'Tater Mate' - Eye-Removing Potato Scrubber
'Tater Mate' - Eye-Removing Potato Scrubber $6.99
Clean Ocean - Heavy Duty Dish Brush
Clean Ocean - Heavy Duty Dish Brush $3.99
'Crushed It' - Garlic Press
'Crushed It' - Garlic Press $19.99
Clean Ocean - Grout Brush
Clean Ocean - Grout Brush $3.99
'Slice' - Pizza Wheel
'Slice' - Pizza Wheel $17.99
'Grate Expectations' - Coarse Grater With Food Catcher
'Grate Expectations' - Coarse Grater With Food Catcher $17.99
Clean Ocean - Dish Brush
Clean Ocean - Dish Brush $3.99
'Smooth Operator' - Smooth Edge Can Opener
'Smooth Operator' - Smooth Edge Can Opener $19.99
Clean Ocean - Netted Scrubbers
Clean Ocean - Netted Scrubbers $2.99
Clean Ocean - Dustpan Set
Clean Ocean - Dustpan Set $5.99
'The Baller' - Ice Cream Scoop
'The Baller' - Ice Cream Scoop $12.99
'Fresh Air Bags' - Compostable Waste Bags
'Fresh Air Bags' - Compostable Waste Bags $5.99
'Scrap Sack' - Compostable Food Waste Bags Set of 10
'Scrap Sack' - Compostable Food Waste Bags Set of 10 $14.99
'Mighty Mop' - 2-in-1 Wet/Dry Microfiber Mop
'Mighty Mop' - 2-in-1 Wet/Dry Microfiber Mop $29.99
Loads of Fun - Anti-Static Mitt
Loads of Fun - Anti-Static Mitt $7.99
Loads of Fun - Dryer Balls
Loads of Fun - Dryer Balls $15.99
Loads of Fun - Hamper
Loads of Fun - Hamper $34.99
Loads of Fun - 4-Piece Recycled Wash Bags
Loads of Fun - 4-Piece Recycled Wash Bags $14.99
'Peel Out' - Vegetable Peeler
'Peel Out' - Vegetable Peeler $11.99
'Clean Team' - Brush & Dustpan Set
'Clean Team' - Brush & Dustpan Set $19.99
'Soap Opera' - Soap Dispenser
'Soap Opera' - Soap Dispenser $15.99
'Foamance' - Foaming Soap Dispenser
'Foamance' - Foaming Soap Dispenser $17.99
'Bubble Up' - Dish Brush and Ceramic Dish
'Bubble Up' - Dish Brush and Ceramic Dish $14.99
'Royal Plunge' - Plunger
'Royal Plunge' - Plunger $39.99
'Scrub Queen' - Toilet Brush
'Scrub Queen' - Toilet Brush $34.99
'Get A Grip' - Mop & Broom Organizer
'Get A Grip' - Mop & Broom Organizer $29.99
'Stash' - Modular Ceramic Sinkside Organizer
'Stash' - Modular Ceramic Sinkside Organizer $19.99
'Dust Whisperer' - Microfiber Duster
'Dust Whisperer' - Microfiber Duster $12.99
'Renew' - Recycled Microfiber All-Purpose Cloths
'Renew' - Recycled Microfiber All-Purpose Cloths $15.99
'CTRL ALT Clean' - 3-in-1 Electronics Cleaner
'CTRL ALT Clean' - 3-in-1 Electronics Cleaner $9.99
'Wipe Out' - Pivoting Squeegee
'Wipe Out' - Pivoting Squeegee $10.99
'Grunge Buster' - Grout and Tile Brush
'Grunge Buster' - Grout and Tile Brush $7.00
'Branch Out' - Upright Drying Rack
'Branch Out' - Upright Drying Rack $29.99
'Crumb Runner' - Counter Sweep + Squeegee
'Crumb Runner' - Counter Sweep + Squeegee $7.99
'Clean Sweep' - Broom
'Clean Sweep' - Broom $34.99
Soma Stainless Steel Water Bottle
Soma Stainless Steel Water Bottle $20.00
Parchment Paper Sheets – 24ct
Parchment Paper Sheets – 24ct $4.99
Parchment Paper Roll – 70sqft
Parchment Paper Roll – 70sqft $5.99
Air Fryer Liners
Air Fryer Liners $4.99
Compostable Zipper Snack Bags – 25ct
Compostable Zipper Snack Bags – 25ct $4.99
Compostable Zipper Sandwich Bags – 25ct
Compostable Zipper Sandwich Bags – 25ct $5.99
Compostable Zipper Gallon Bags – 15ct
Compostable Zipper Gallon Bags – 15ct $7.99
'Clean Reach' - Replaceable Bottle Brush
'Clean Reach' - Replaceable Bottle Brush $9.99
Soma Glass Straw Set, Assorted Colors
Soma Glass Straw Set, Assorted Colors $28.00
Soma Insulated Ceramic Mug, Assorted Colors
Soma Insulated Ceramic Mug, Assorted Colors $30.00

Team Bios

Headshot Scaled 2.jpg

Tal Chitayat

Co Founder and CEO

see bio

Tal Chitayat is the co-founder and CEO of Full Circle Home, a B-Corp, known for its sustainable design driven household goods. His approach to product design focuses on the intersection of beauty, function, affordability, and sustainability, aiming to provide alternatives that do not compromise on quality while being eco-friendly.

Under Chitayat's leadership, Full Circle Home has expanded its product line to include a variety of household items, all maintaining a strong commitment to sustainability. The company, alongside its sister brands For Good and Soma, focuses on creating a sustainable supply chain and has a strong ethos of giving back a portion of its revenue to meaningful causes. This commitment reflects Chitayat's belief in building businesses that contribute positively to society and the environment.

 Tal Chitayat, in his role as a father to two young daughters in Brooklyn, is deeply invested in shaping a sustainable future through business. His commitment to creating a world where consumer products are thoughtfully designed with the planet's future in mind is not just a professional mission but also a personal one. Chitayat's dedication to sustainability and his efforts to instill these values in the next generation reflect his desire to leave a better world for his children. Through Full Circle Home and its related brands, he is actively working to change consumer perceptions about eco-friendly products, demonstrating that sustainable choices can be both practical and desirable. His approach underscores the importance of considering long-term environmental impacts in product design, aiming to inspire a shift towards more conscious consumerism for the benefit of future generations.

 Chitayat is also known for his personal interests, such as running, which he finds therapeutic and a way to connect with his surroundings, particularly in New York City where he appreciates the diversity and vibrancy of different neighborhoods. His dedication to a sustainable lifestyle is not just a business mission but a personal one, influencing various aspects of his life and work​ (Design Milk)​​ (Container Store)​​ (Apple Podcasts)​.

Retailers

Whole Foods
Williams-Sonoma
Amazon
Eataly
HEB
Ace Hardware
Walmart

Affiliates

Skimlinks
Impact Radius

Press

Press Releases

New Launch - Oct 01, 2024 Full Circle Home Reveals Exciting New Compostable Collection for a Greener Tomorrow
Business/Funding News - Sep 04, 2024 Full Circle Home: Leading the Way in Sustainable Living
Expansion News - Apr 10, 2024 Full Circle Unveils Groundbreaking Kitchen Gadget Line
All Press Releases

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