LA Galaxy Announce Collaboration with DGK for Custom Skateboard DeckGalaxy and skateboarding fans alike have a chance to own this one-of-a-kind deck
DGKFeb 26, 2022
LOS ANGELES (Saturday, Feb. 26, 2022) – The LA Galaxy today announced a first-of-its-kind in MLS skateboard deck collaboration with DGK, which will go on sale to the public exclusively at the LA Galaxy Foundation booth at Dignity Health Sports Park for the home opener against New York City FC on Sunday, Feb. 27. The ‘Locally Grown, Globally Known’ deck will be limited to 100 units and will be on sale for $85, with proceeds benefiting the LA Galaxy Foundation and DGK’s Saved by Skateboarding foundation.
“We are thrilled to showcase this collaboration alongside DGK that brings together two iconic Southern California brands in soccer and skateboarding,” said Doug Vosik, Chief Marketing Officer for the LA Galaxy. “Galaxy and skateboarding fans alike will have a chance to own this one-of-a-kind deck, with all proceeds being directed back to our communities.”
Initiating a collaboration between two local brands of sports culture in Los Angeles, DGK is launching a unique deck that pays homage to the LA Galaxy and their 2022 campaign. The ‘Locally Grown, Globally Known’ deck tells the story of skateboarding on the street and kicking a soccer ball on a dirt field. The intersection of skating and soccer within Los Angeles is a key reference to the Angelino lifestyle. The DGK and Galaxy collaboration is a one of-a kind, grass-roots, authentic and uplifting collaboration between two unique sports.
“DGK has always been inspired by sport and the accessibility of soccer is something all skateboarders can relate to; you play on your terms,” said Troy Morgan, Co-Founder of DGK. “We’re excited to work with the LA Galaxy on this project and give resources that will positively impact our respective communities.”
“As someone who grew up boarding in the streets of LA, as an Angelino, I am honored to have united our club with DGK for this special moment,” said Nelson Arriaza, Marketing Manager for the LA Galaxy.
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About DGK
DGK is the most authentic street skateboard and apparel brand in the world. Started in 2002, the company is a tribute to skateboarders from less advantaged backgrounds. The brand represents the underdog and people who make it against all odds. Our slogan ‘For Those Who Come From Nothing’ sums up the message behind the brand.
We’re all about turning a negative into a positive for people from humble beginnings to achieve great success.
Through social media & live events, we give to the next generation of kids with experiences they will never forget. It’s our way of giving back and letting our customers know that supporting DGK means supporting the future.We’ve given thousands of skateboards globally, giving back to our community on the ground level through schools, after-school programs and the Make-a-Wish Foundation.
DGK has a deep history of strong product collaborations with the most influencial brands & iconic Artists. Aligning these product partners in an organic way elevates our brand perception while reaching a whole new audience. These product partnerships always get great instore looks, solid sell through and key marketing for a long-lasting impression. The growing list of our brand partners includes Adidas, G-Shock, Bruce Lee, White Castle and Virgil Abloh (Creative Director of LVMH & Off White).
Feb 26, 2022
