In an era when icons rise and fall with each social media trend, there are a select few whose legacy is not just enduring, but also shaping a conversation around inclusivity and representation. 2024 marks the 65th anniversary of one such icon — Barbie. To commemorate this milestone, Cheekbone Beauty is not merely celebrating; it's leading a profound dialogue in the beauty industry with its innovative tribute to the eternal search for inclusivity and sustainability in beauty.

In this blog, we will explore the significance of Barbie's 65th anniversary and how Cheekbone Beauty's limited edition Barbie packaging isn't just a collector's item but also a testament to sustainable beauty practices and Indigenous representation in the industry.

The Enduring Perfection of Barbie

For many, the first introduction to the concept of beauty is through Barbie. Launched on March 9th, 1959, by American businesswoman Ruth Handler, Barbie became the quintessential symbol of the modern woman — versatile, aspirational, and timeless. Today, in an age where individuality and diversity are championed, Barbie's legacy continues to evolve, offering a canvas for the multifaceted beauty of the human spirit.

Indigenous Representation in Beauty

Cheekbone Beauty, an Indigenous-owned brand, has always pushed for meaningful change in the beauty industry. With its Barbie-themed packaging, the brand not only pays homage to a global icon but also represents the underrepresented Indigenous community. Through this launch, Cheekbone Beauty conveys a powerful message — beauty belongs to all, and every face tells a story worth celebrating.

Clean Beauty and Sustainable Practices

The modern consumer is not just discerning about the products they use; they're also conscious of their impact on the environment. Cheekbone Beauty's tribute to Barbie is as much about sustainable practices as it is about the iconic doll. Using eco-friendly materials and reducing its carbon footprint, Cheekbone Beauty sets an example of how the industry can offer products that are both clean and caring.

Collector's Edition — The Perfect Gift

For fans of Barbie and beauty enthusiasts alike, the Cheekbone Beauty limited edition Barbie packaging is more than just another product. It's a collector's edition that encapsulates a moment in history — a totem to timeless beauty and sustainable aspirations. Whether you keep it pristine on a shelf or use it to enhance your own beauty, this package carries a touch of magical nostalgia.

How to Get Your Hands on this Iconic Packaging

The demand for this special edition is expected to be high, and it's designed with the collector in mind. The full '1959 Barbie Look' includes the Courage Cream Lip & Cheek in Juneberry, Mattifying Moon Dust, Sustain Lipstick in Aki, Empower Eyeliner in Raven Black, Horizon Lip Pencil in True Red, and Uprise Mascara, Fearless Eyeshadow in Sky Blue and gives you everything you need to recreate an iconic Barbie makeup look, while collecting the packaging adorned with the unique Barbie x Cheekbone branding. You’ll also receive three Barbie x Cheekbone limited-edition stickers to add to your collection.

To make this limited edition accessible, Cheekbone Beauty is offering a special bundle discount for the entire look, making it a must-have for beauty connoisseurs - for only $159.

Final Thoughts on Barbie's 65th Anniversary and Sustainable Beauty

The 65th Anniversary of Barbie isn't just a milestone for a toy; it's a testament to the global culture of beauty. Cheekbone Beauty’s commemorative packaging invites us to reflect on the changing tides of the beauty industry while honoring its past. By intertwining the legacy of Barbie with sustainable and inclusive practices, Cheekbone Beauty is crafting a narrative that is not just a reflection of current norms but also a visionary of a greener, more inclusive future.

For those who wish to participate in this historic moment, act fast. Join the celebration of the 65th anniversary of Barbie with Cheekbone Beauty's limited-edition packaging, and through its purchase, become part of a more beautiful, sustainable, and inclusive future.

Stay tuned for more updates and insights on the beauty industry's continued evolution, with a spotlight on the values and vision that propel it towards a brighter and more beautiful tomorrow. Happy 65th anniversary, Barbie — here's to many more years of inspiring and shaping the future!