New York, NY – anokha, a luxury skincare brand founded by board-certified plastic surgeon Dr. Nina S. Naidu, announces the launch of its tsubaki & bakuchiol eye crème, a luxurious eye treatment formulated to brighten, hydrate, and smooth the delicate skin around the eyes.

This latest release is layered with botanical actives designed to decrease dark circles, reduce undereye puffiness, and minimize fine lines, offering a comprehensive solution to brighten and restore the eye area.

Key Ingredients and Benefits:

• Murumuru Butter: Sourced from Brazil, this butter helps lock in moisture and enhances the skin’s natural elasticity.
• Tsubaki Oil: A beauty secret from Japan, tsubaki oil mimics the skin’s natural sebum, deeply hydrating and restoring moisture balance.
• Bakuchiol: A plant-based alternative to retinol, bakuchiol delivers the smoothing benefits of retinol without the irritation, visibly reducing fine lines.
• Caffeine: Known for its ability to stimulate microcirculation, caffeine helps to brighten dark circles, reduce puffiness, and combat oxidative stress.
• Hyaluronic Acid: Capable of holding 1,000 times its weight in water, hyaluronic acid plumps and hydrates the skin, leaving it refreshed and smooth.

All ingredients were carefully selected to support hydration, elasticity, and a more youthful appearance  - without the harsh side effects often associated with traditional treatments.

Availability: The tsubaki & bakuchiol eye crème is available at www.anokhaskincare.com and through select retailers.

About anokha:

anokha is a natural skincare company born from a desire to use environmental ingredients to achieve clinical results. Established in 2008 by board-certified plastic surgeon Nina S. Naidu, MD FACS, anokha’s formulations are based on extensive clinical and laboratory research. Each product is manufactured by hand in small batches, ensuring that only the highest-quality actives are used. With a focus on safety and efficacy, anokha’s products are clinically validated and tested regularly.

Our range includes award-winning cleansers, serums, oils, and lotions, blending botanicals such as lotus flower, jasmine, sandalwood, and rosewater with proven actives. Every layer of our skincare is designed to seamlessly integrate into daily routines, offering both restorative benefits and a sensory experience. anokha products are free of parabens, sulfates, petrolatum, artificial colors, and artificial fragrances. We are PETA Cruelty-Free and Leaping Bunny certified, with products registered for sale in the United States, Canada, the EU, and the UK.

For more information, high-resolution images, or product samples, please contact eliana@anokhaskincare.com.