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Press Hook · Brand Dossier Updated 1 day ago Save
A. PUTNAM
A. PUTNAM

A. PUTNAM

A women’s luxury Resort to Sport®️ brand that honors the tradition of golf. Minimalism Maximized.

Founded

2022

Headquarters

Cleveland, Ohio

Industries

E-commerce & Retail Fashion

Affiliates

ShareASale Skimlinks LTK

About the Brand

About

While traditional sportswear is made for the gym, lounging, and errands, A. PUTNAM transitions seamlessly into workwear, dinner outings, and a refined lifestyle. We like to say we flex up, not down. Our collection is sophisticated, timeless and intentionally designed for women who demand both performance and elegance in every aspect of their wardrobe. At its core, A. PUTNAM is about more than golf. It’s about empowering women to feel confident, capable, and authentic whether they’re on the course, in a boardroom, or at dinner with friends. The brand’s community includes women who may never pick up a club, but who share a desire for clothing that matches their ambition, style, and sense of self.

Founding Story

A. PUTNAM was created out of my desire to provide women with polished, sophisticated lifestyle pieces that perform – from resort to sport.

Our goal is to give you timeless options that fit your life, so you can move confidently from brunch, to the course, to the club, without sacrificing style or comfort. The A. PUTNAM collections also honor the tradition of golf with subtle details and features that bring a modern touch to classic looks.

Women's clothing has evolved to meet a need for transition pieces that look great at the resort but also function in life and sport. I saw an opportunity to create an athstyle brand and empower women with comfortable, versatile performance apparel that works on the course without sacrificing luxury and style. While I’m an entrepreneur at heart, I’m also a busy mom of five boys, so I appreciate garments that can flex with my day. A. PUTNAM tnam is my way of helping women achieve that flexibility.

I’m so excited to bring you our collection of minimalist styles that make a maximum impact. These timeless pieces offer classic, yet modern, silhouettes for an effortlessly elegant look, and feature performance fabrics and subtle design details – all intended to move seamlessly with you from resort to sport.I hope to make your life – and game – a little bit easier and full of joy!

~ Ali Putnam

Signature Products

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Press Coverage

GOLF DIGEST

Apr 16, 2026

In Praise Of: What's back in golf fashion

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AUSTRALIAN GOLF DIGEST

Apr 16, 2026

In Praise Of: What's back in golf fashion

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GOLF DIGEST

Mar 31, 2026

Mother's Day Gift Guide 2026: The best accessories, gear and apparel to show

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GOLF DIGEST

Mar 31, 2026

Mother's Day Gift Guide 2026: The best accessories, gear and apparel to show

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GOLF DIGEST

Mar 31, 2026

Mother's Day Gift Guide 2026: The best accessories, gear and apparel to show you love her—and

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GOLF RETAILING

Jan 28, 2026

73RD PGA SHOW SHOWCASES GOLF'S MOMENTUM- Golf Retailing

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GOLF RETAILING

Jan 28, 2026

73RD PGA SHOW SHOWCASES GOLF’S MOMENTUM- Golf Retailing

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GOLF RETAILING

Jan 28, 2026

73RD PGA SHOW SHOWCASES GOLF'S MOMENTUM- Golf Retailing

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SPORTS ILLUSTRATED

Dec 4, 2025

Our Favorite 2025 Golf Holiday Gifts for Her

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NEW YORK TIMES PERSONAL FINANCE

Nov 28, 2025

Gift ideas for golfers: Our experts share their favorite apparel, accessories,

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NEW YORK TIMES PERSONAL FINANCE

Nov 28, 2025

Gift ideas for golfers: Our experts share their favorite apparel, accessories,

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THE ATHLETIC

Nov 28, 2025

Gift ideas for golfers: Our experts share their favorite apparel, accessories, books and more

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ERICA FINDS

Nov 18, 2025

2025 Gift Guide for Most Everyone Else + a Giveaway

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THE GOLF WIRE

Nov 12, 2025

A. PUTNAM PARTNERS WITH TEE COMMERCE, GIVING CLUBS A POWERFUL

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THE GOLF WIRE

Nov 12, 2025

A. PUTNAM PARTNERS WITH TEE COMMERCE, GIVING CLUBS A POWERFUL

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THE GOLF WIRE

Nov 12, 2025

A. PUTNAM PARTNERS WITH TEE COMMERCE, GIVING CLUBS A POWERFUL NEW TOOL FOR WOMEN'S APPAREL SUCCESS

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SEATTLE MET

Aug 4, 2025

2025 PGA Buying Summit Delivers Powerhouse Buyers, Sold-Out Success, Showstopping Fashion at PGA Frisco

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GOLF DAILY

Aug 4, 2025

2025 PGA BUYING SUMMIT DELIVERS POWERHOUSE BUYERS, SOLD-OUT SUCCESS, SHOWSTOPPING FASHION AT PGA FRISCO

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SPORTS ILLUSTRATED

Jun 9, 2025

Golf Fashion's Evolution Is On Full Display at U.S. Open

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GOLF DIGEST

May 8, 2025

'Who's she?': Meet the visionaries behind the companies setting a new standard for women's golf wear

While Ali Putnam was growing up, her parents kept a house in Italy. Putnam remembers summers spent sipping sparkling mint drinks, taking long bike rides and accepting homemade cookies from the neighborhood nonnas—all the while harboring a dream of working in fashion. Over the years she fine-tuned her expert eye for tailoring and design, inspired by the easy, romantic European sensibility of her second home. Now an Ohio-based mother of five boys, Putnam considers her golf brand to be her “baby girl.” It certainly receives that level of care, love and attention. The “resort to sport” line features silky button-downs, celadon knitwear and pleated scallop-hemmed “tulip” trousers you can easily transition from the course and beyond. The latest collection, photographed across the pond in the Royal Gardens of Austria, offers a more whimsical approach to golf wear—think beachy wicker visors and breathy, watercolored florals.
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SPORTS ILLUSTRATED

Jan 28, 2025

Golf Fashion Is Quickly Evolving As the Game Continues to Thrive

A. Putnam women’s brand gets my nod for exemplifying this trend. You’ll see a couple of special prints in the spring collection, inspired by European royal gardens, but the floral is a subtle custom design so you won’t see it anywhere else. Other than that, founder Ali Putnam is a stickler for neutrals, so pieces can be worn several different ways, and all merchandise beautifully comes together.
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SPORTS ILLUSTRATED

Dec 6, 2024

2024 Best Holiday Golf Gifts for Her

A. Putnam’s Optical Geo short-sleeve wrap dress is made with comfortable stretch twill fabric that moves with you from a golf game to a busy day. The faux wrap front panel with crossover bowtie at the waist, delicate neckline and flattering mid-thigh length transition easily to the clubhouse and makes for a perfect travel piece. On-seam side pockets and moisture-wicking features add to the functioality. Available in cream, sizes XS-XL, $230.50.
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SKRATCH

Nov 26, 2024

The Best Women's Clothing Brands in Golf

With its delightfully appropriate slogan of “resort to sport”, A.PUTNAM is a women-owned brand that’s making waves in the golf style space. There’s a coastal charm to the brand’s minimalist color palette and scalloped hemlines. Perfect for those who dream of golf trips with the girls equipped with only the best charcuterie and wine pairings.
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VACATIONER

Nov 26, 2024

From Resort to Sport: This Clothing Label Has You Covered

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BEAUTY NEWS NYC OFFICIAL

Sep 30, 2024

A. Putnam’s Classic Button Up is the Epitome of Elegance

A. Putnam’s Classic Button Up isn’t just a shirt; it’s a statement of style and functionality that stands as my top pick for the fall season. A perfect combination of elegance with comfort, this long-sleeve top encapsulates the essence of chic minimalism and effortless grace. Or as Gen Z would put it … it’s giving Demure Fall.
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THE FIRST CALL

Aug 16, 2024

How A. Putnam 'intertwines' founder's passions

In 2023, Ali Putnam, a wife and mother of five children looking to fill idle time, tapped her entrepreneurial instincts and vast business experiences to launch a women's resort-to-sport brand
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CRAIN'S CLEVELAND BUSINESS

Apr 25, 2024

Kirtland Hills native's 'resort to sport' philosophy builds a golf lifestyle brand

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GOLF DIGEST

Feb 21, 2024

In case you missed it: 9 golf style launches and looks shaking up the sport this month

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GOLF.COM

Feb 2, 2024

24 stylish golf brands to keep on your radar in 2024

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GOLF PASS

Jan 29, 2024

What's new in women's golf fashion?

The 2024 PGA Merchandise Show saw more women's brands than ever promoting their new styles. Many are created by women, for women.
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FORBES

Jan 18, 2024

Golf Lifestyle Brand A. Putnam Is Remote Learning Success Story

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MSN

Dec 21, 2023

December Golf Style Roundup: The coolest products that caught our eye this month

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GOLF DIGEST

Dec 21, 2023

December Golf Style Roundup: The coolest products that caught our eye this month

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BESTREVIEWS

Nov 29, 2023

Best gifts for mom that aren't a robe

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Nov 23, 2023

Three Golf Brands Changing Women’s Fashion

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BEAUTY NEWS NYC OFFICIAL

Nov 15, 2023

The Fall Five Gift Guide

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MY SWEET SLEEPER

Oct 27, 2023

Practical Gifts for Parents: The Ultimate Holiday Gift Guide

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MATADOR NETWORK

Oct 16, 2023

Stock Up On This Easily Packable Gear for the 50+ Traveler

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GOLF PASS

Oct 11, 2023

Reviewing the best new fall fashions for female golfers

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BEAUTY NEWS NYC OFFICIAL

Oct 8, 2023

Resort to Sport with A. Putnam Classic Style

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ARTFUL LIVING

Sep 20, 2023

14 Fashion and Accessories Brands to Shop This Fall

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SOUTH AFRICAN LIFESTYLE MAGAZINE

Sep 18, 2023

Fall in Love: Fashions of the Season

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BONVINITAS

Sep 13, 2023

Support and celebrate women in business

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THE EVERYMOM

Aug 23, 2023

The Fashion Pieces I Reach for Constantly as a Work-From-Home Mom

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SPORTS ILLUSTRATED

Aug 10, 2023

A Trip to Frisco, Texas, Reveals What's Coming in Golf Fashion

Sports Illustrated highlights A. PUTNAM’s elegant, minimalist designs at the PGA Frisco Summit. “ A. Putnam women’s apparel has a minimalist approach to golf lifestyle wear. Founder and designer Allison Putnam creates pieces to wear on the course as well as with a pair of jeans. A standout piece in the collection is the stylish-yet-functional anorak that is reversible, packable, has lots of pockets and removable hood.”
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GOLF CHANNEL

Aug 3, 2023

PGA summit displays future of women's golf fashion

Golf Channel’s Hailey Hunter highlights A. PUTNAM at the 2023 PGA Buying & Education Summit in Frisco Texas. Hailey explains how Ali, a mom of 5 young boys, started the brand to give you timeless options that fit your life, so you can move confidently from travel, to the course, to the club, without sacrificing style or comfort. The A. PUTNAM collections also honor the tradition of golf with subtle details and features that bring a modern touch to classic looks.
Read

SHAPE

Jun 22, 2023

The 8 Best Bike Shorts of 2023 for All Your Summer Athleisure Looks

Shape Names A. PUTNAM Best Bike Shirts with Pockets | “Pockets can make or break your experience with bike shorts. If having your hands free so that you can focus on the task at hand is important to you, look no further. These bike shorts were designed for golfers, but if you love plenty of pockets, we think you’ll love these too. These bike shorts have four pockets — two per side — and varying sizes. If you have trouble with shorts riding up, you’ll love the silicone grippers on the bottom hem. However, these shorts do not have as much compression as some of our other top picks, so if that’s an important quality to you, we recommend going with another pick. If you are a golfer, they feature golf tee holders to boot!”
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Press Releases

A. PUTNAM Unveils Spring 2025 "Royal Gardens" Collection

Jan 16, 2025

A. PUTNAM Unveils Spring 2025 "Royal Gardens" Collection

“Royal Gardens” to debut at 2025 PGA Merchandise Show

New-Launch · 537 words

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A. PUTNAM Launches First Winter Cashmere Collection

Oct 1, 2024

A. PUTNAM Launches First Winter Cashmere Collection

The washable “Enza” collection features the finest quality cashmere in several versatile pieces that can be layered or worn alone and transition across seasons

New-Launch · 463 words

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A. PUTNAM LAUNCHES 2024 FALL COLLECTION

Sep 2, 2024

A. PUTNAM LAUNCHES 2024 FALL COLLECTION

Inspired by Founder Ali Putnam’s love for Italian culture, the “Palermo” collection reflects the warm colors from seaside landscapes and architecture

New-Launch · 525 words

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A. PUTNAM UNVEILS SUMMER 2024 COLLECTION

May 6, 2024

A. PUTNAM UNVEILS SUMMER 2024 COLLECTION

‘Clay Canyon Retreat’ Bursts with Vibrant Colors and Intricate Patterns, Embracing the Season and Complementing the Brand’s Signature Neutrals

New-Launch · 601 words

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A. PUTNAM UNVEILS SPRING 2024 COLLECTION: DESERT ELEGANCE MEETS PERFORMANCE CHIC

Jan 20, 2024

A. PUTNAM UNVEILS SPRING 2024 COLLECTION: DESERT ELEGANCE MEETS PERFORMANCE CHIC

Inspired by founder Allison Putnam’s passion for ceramics and nature’s inherent simplicity, the collection expands on the brand’s minimalistic approach

New-Launch · 574 words

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A. PUTNAM Partners With Fore Hire as Official Clothing Sponsor

Nov 2, 2023

A. PUTNAM Partners With Fore Hire as Official Clothing Sponsor

A. PUTNAM Partners With Fore Hire as Official Clothing Sponsor of Women Who Want to Work In Golf Event

Business-Funding-News · 658 words

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Locations

HQ

A. PUTNAM Headquarters

Cleveland, Ohio, Cleveland

Asset Library

Editorial-ready assets. All images cleared for press use with credit.

Press Contact

A. PUTNAM

Primary press contact

A. PUTNAM

Press inquiries

  • ali@aputnam.com
  • Replies within 24 hours