The Latest Tips, Journalist Interviews and Industry Insights
The Latest Tips, Journalist Interviews and Industry Insights
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July 18, 2023 Amplifying Earned Media Coverage: Effective Strategies for Maximum ImpactBy: Peri Block, Babbit Bodner
Earned media coverage serves as a powerful endorsement, helps build credibility, and can significantly boost brand awareness. However, brands and agencies should not forget that the value lies in maximizing the impact of your earned media coverage.
Keep reading to learn how Babbit Bodner ensured the earned media coverage they secured for Queso Mama—via Press Hook—reached a wider audience through amplification.
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July 3, 2023 Should You Launch a Substack? Here’s What You Need To KnowSubstack is taking off as of late, with seemingly every journalist and many big-name experts and thought leaders starting their own newsletters to share their insights and work with more people. The platform gives them more ownership over their ideas and content, allowing them to monetize the work or share information that may not fit elsewhere. Now that you’ve heard about the benefits of Substack, you may be wondering, should …
All Posts
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May 9th, 2023 The Best Substacks Written By Lifestyle Journalists -
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April 28th, 2023 What Is a Media Deskside? -
April 26th, 2023 Media Relations vs Public Relations: Here's What to Know -
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April 21st, 2023 The Top Substacks for Media Opps -
April 20th, 2023 How To Build a PR Plan in 2023 -
April 19th, 2023 7 PR Tools Every Publicist Needs -
April 17th, 2023 What UVPM Can Tell You
