MN
Expansion-News
M2U NYC Now Available in Over 200 H-E-B Stores & Online with 61 Skincare-Infused Makeup SKUs
Indie makeup brand expands to 200+ retail locations, bringing clean, affordable vegan beauty to more customers than ever!
NEW YORK, NY (August 24, 2024)– M2U NYC, the innovative skincare-infused makeup brand, is thrilled to announce its expansion into over 200 H-E-B stores across Texas and online. With 61 carefully curated SKUs now available, M2U NYC is bringing its affordable, high-quality beauty products to a wider audience, offering Texans the opportunity to experience the perfect blend of skincare and makeup in one.
M2U NYC, known for its commitment to clean, effective beauty, is dedicated to making makeup accessible without compromising on quality. The brand's expansion into H-E-B, one of the largest and most respected retailers in Texas, marks a significant milestone in its mission to empower more people with products that enhance their natural beauty while caring for their skin.
“We’re incredibly excited to partner with H-E-B and bring our skincare-infused makeup to even more customers,” said Amy Granger, Founder of M2U NYC. “Our products are designed to make everyone feel confident and radiant, and we’re proud to offer them in such a trusted and beloved store.”
The 61 SKUs available at H-E-B include some of M2U NYC’s best-sellers, such as:
Each product is carefully formulated without harmful ingredients, ensuring that every item not only beautifies but also nurtures the skin.
About M2U NYC:
Launched in 2020, M2Ü NYC is a New York-based skincare-infused makeup brand committed to delivering high-quality, affordable beauty products. The brand’s innovative formulas combine the benefits of skincare with the transformative power of makeup, ensuring that every product not only enhances beauty but also nourishes the skin.
To inquire about M2Ü NYC, please reach out to h••••@••••••.com for more information. For updates on products and company news, follow @m••••• on Instagram and Facebook, and @m•••••• on TikTok.
Launched in March 2020, M2U NYC is a certified vegan and cruelty-free makeup brand offering premium, skincare-infused makeup at mind-blowing prices. M2U, an abbreviation of Makeup 2 U, was born out of the need to show everyone that it is totally possible to have an affordable, high quality, and stylish makeup routine. Developed with the direct input and collaboration from Gen Z, M2U NYC’s current line includes 26 product styles totaling 120 SKUs, ranging from fun items like eye crayons and luminizers, to makeup staples such as lipsticks and powder. Designed in the one and only New York City, M2U brings the NYC spark in every step of product development - from the one-of-a-kind eyeshadow palette artworks, to award-winning blush and bold lipsticks – and delivers electric, on-trend products to all makeup lovers.