Welcome to Hook Daily, Press Hook's daily article selection that those in the industry need to read. Whether it's insight from journalists or publicists, trends that should be on your radar, or ways to change up your work habits, we've scoured the internet to find the news you can use.

Today's pick: "Swipe and buy: Social media is now a destination for holiday shopping" from the Washington Post

This year, more than past years, people are turning to social media to shop for holiday gifts. While many have used social media for gift inspiration before, the combination of influencers sharing gift ideas and the ease with which users can purchase right within social media apps, has made them a convenient shopping destination.

Want to read more? Head to the Washington Post for the full article.

Are you seeing an uptick in sales coming from social apps? We'd love to hear about it!