Welcome to Hook Daily, Press Hook's daily article selection that those in the industry need to read. Whether it's insight from journalists or publicists, trends that should be on your radar, or ways to change up your work habits, we've scoured the internet to find the news you can use.

Today's pick: "Stylish Booze Brand Haus Was Buzzing. Why Did It Lose Funding?" from Bon Appétit

Low-ABV drinks company Haus recently announced that they had lost funding and would potentially be shutting down. After their rise, this news came as a big surprise. So what happened? And how can other startups (especially food and bev startups) avoid this same fate? Head to the BA website for a full breakdown, including an interview with Haus cofounder Helena Price Hambrecht.