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Welcome to Hook Daily, Press Hook's daily article selection that those in the industry need to read. Whether it's insight from journalists or publicists, trends that should be on your radar, or ways to change up your work habits, we've scoured the internet to find the news you can use.


Today's pick: "Neat Method’s founders sold the company—then bought it back" from Business of Home


Businesses get bought and sold all of the time. It's not uncommon for that to happen over the course of a business's lifespan. But less common is what happened with Neat Method. The founders not only sold the company, they also bought it back later on. For the full story on how the original sale came to be—and why—and how the founders are now undoing things, head to the BOH website.

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