Welcome to Hook Daily, Press Hook's daily article selection that those in the industry need to read. Whether it's insight from journalists or publicists, trends that should be on your radar, or ways to change up your work habits, we've scoured the internet to find the news you can use.

Today's pick: "Kizik hopes to be the Hoka of slip-on shoes as it plots retail expansion" from Modern Retail

Have you heard about Kizik shoes? They're slip-on shoes that seem to be all over social media as of late, but the brand isn't solely focused on social. "So far this year, Kizik has grown by about 60% over last year, and is nearing $250 million in sales." As if that weren't impressive enough, the brand has even more major goals. As it gets ready for a retail expansion, it's eyeing another popular sneaker brand that's taken social media by storm: Hoka.