Welcome to Hook Daily, Press Hook's daily article selection that those in the industry need to read. Whether it's insight from journalists or publicists, trends that should be on your radar, or ways to change up your work habits, we've scoured the internet to find the news you can use.
Today's pick: "Fashion is still trying to greenwash away its problems" from British Vogue (via Vogue Business)
Sustainability (especially in industries that have struggled to be sustainable in the past) is a big topic of conversation nowadays, but not everyone is doing a great job addressing it. Critiques of initiatives and claims of "greenwashing" are rampant, especially in light of Kourtney Kardashian's hiring as Sustainability Ambassador for ultra fast fashion company Boohoo. For more insight into the pros and cons of fashion (especially fast fashion) sustainability initiatives, head to the Vogue Business site to read the full article.