Welcome to Hook Daily, Press Hook's daily article selection that those in the industry need to read. Whether it's insight from journalists or publicists, trends that should be on your radar, or ways to change up your work habits, we've scoured the internet to find the news you can use.

Today's pick: "Babylist Rolls Out The Push Studio to Deliver Customized Partner Content" from AdWeek

In media, things are always changing. Case in point? Babylist's new branded content studio designed to work with brands on customized campaigns. Branded content can work alongside PR and media relations and really make a difference. To learn more about how it works and what Babylist has in mind for their new project, head over to read the full article on AdWeek.