Welcome to Hook Daily, Press Hook's daily article selection that those in the industry need to read. Whether it's insight from journalists or publicists, trends that should be on your radar, or ways to change up your work habits, we've scoured the internet to find the news you can use.

Today's pick: "A simple story hack to make anything more interesting" from PR Daily

Crafting stories isn't always simple, but you don't have to be a seasoned pro to make your message more interesting. Here, PR Daily discusses a brilliant hack that can make any piece of writing far better. For all of the details about the ABT method, head over to PR Daily's site to read the full article.