Welcome to Hook Daily, Press Hook's daily article selection that those in the industry need to read. Whether it's insight from journalists or publicists, trends that should be on your radar, or ways to change up your work habits, we've scoured the internet to find the news you can use.

Today's pick: "8 Content Marketing Strategies You Should Avoid" from Mediabistro

If content marketing is a part of your marketing plan, you'll definitely want to avoid making these potential mistakes. From ignoring email marketing to focusing solely on selling, here are the strategies you'll want to avoid.