Welcome to Hook Daily, Press Hook's daily article selection that those in the industry need to read. Whether it's insight from journalists or publicists, trends that should be on your radar, or ways to change up your work habits, we've scoured the internet to find the news you can use.

Today's pick: "6 Ways To Engage Your Organic Search Traffic On Social Media" from Search Engine Journal

Search engine traffic is so important for businesses. Make the most of yours by including organic search traffic in your social media engagement plans. Here, Search Engine Journal breaks down its 6-step process to help you engage with that audience as well as expand your organic reach (a goal for us all!).

Do you target your organic search traffic on social accounts? If so, we'd love to hear more about what's working for you.