Welcome to Hook Daily, Press Hook's daily article selection that those in the industry need to read. Whether it's insight from journalists or publicists, trends that should be on your radar, or ways to change up your work habits, we've scoured the internet to find the news you can use.

Today's pick: "3 ways to handle your comms budget during an economic slowdown" from PR Daily

If you're looking for ways to get the most bang for your buck during an economic slowdown, one thing you shouldn't do is completely eliminate spending when it comes to marketing (often one of the first things to go). Here, PR Daily breaks down three things that you definitely should prioritize, from earned media to comms pros.