Anxiety...gut wrenching anxiety that was not only mental but also manifested physically through increased heart rate, panic attacks and more was the inspiration behind the Reflect orb. 

CEO + Founder Noga Sapir had been living with anxiety for years. "My anxiety stems from my brain fixating on the worst-case scenario when I’m in triggering situations, a series of events I gained over time from personal experiences, some influence of genetics, and, you know, living in the world and hearing the news."

Biofeedback had always intrigued Noga, as someone who was so focused on the physical aspects of anxiety. She created the Reflect orb to be the ‘voice’ to your body without judgment. You experience a tangible manifestation of what you’re going through, and you can see it and guide your body back to a less anxious space. Noga believes that the journey begins with naming, understanding, appreciating, and allowing space for the physical sensations that anxiety causes.