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Date Established 07/2022
Headquarters Melbourne
Press Contact Sarah Hamilton


We're skincare for your scalp.

We're turning the world of scalp care on its head with a brand that is optimistic, inclusive and free of shame.

The way we see it, caring for your scalp is essential, like cleansing your face.

It's time to stop neglecting the skin on your head and embrace a new beauty routine that makes you feel good from root to tip.

We believe high-performing, natural products shouldn’t cost the world.

We are working on becoming a carbon-neutral company; we take sustainability seriously.

Inclusivity matters; we are for every Straand.

We're free of parabens, sulphates, and silicones, vegan-friendly and we're Aussie-made.

We're here to have fun; we're bold, playful and imperfect.

Founding Story

STRAAND, an industry-disrupting addition to the Australian haircare market, is turning scalp care on its head with the launch of the first microbiome-focused haircare range.

Crown-care for the next generation, STRAAND is deeply rooted in the ethos that “healthy hair starts with a healthy scalp”, with a line of affordable products that treat the skin on your head as well as you treat the skin on your face. Harnessing the power of prebiotics, STRAAND treats the scalp microbiome and addresses the cause of scalp issues, rather than throwing cheap, noxious chemicals at the problem.

With 75 percent of the population concerned with damaged hair, 60 percent with wellness and growth and 45 percent and 35 percent with frizz and dandruff respectively, STRAAND is leading the conversation on the “skinification” of hair.

The STRAAND founding team combines 25 years of industry experience with Sarah Hamilton, Jeremy Hunt, Meagan Pate, Tim Brown and Nick Morris. Their skills run the gamut of manufacturing, global distribution and the creation of beauty brands.


Crown Cleanse Shampoo
Crown Cleanse Shampoo $24.00
Crown Boost Conditioning Treatment
Crown Boost Conditioning Treatment $19.00
Miracle Worker Exfoliating Scalp Scrub
Miracle Worker Exfoliating Scalp Scrub $24.00
The Crown Fix Scalp Serum
The Crown Fix Scalp Serum $24.00
Exfoliating Scalp Brush
Exfoliating Scalp Brush $14.95
Woven Microfiber Hair Towel
Woven Microfiber Hair Towel $27.95
Healthy Hair Heroes
Healthy Hair Heroes $67.00
The Daily Duo
The Daily Duo $40.00

Team Bios

Screen Shot 2023-08-17 at 2.25.00 pm.png

Meagan Pate


see bio

Meagan is a brand and

business consultant,

primarily working with

brands in the beauty space.

With over ten years of

experience in advertising,

marketing, and media,

working with major

publishers on globally

recognised campaigns for

L’Oreal, Priceline, David Jones,

Vogue, ELLE, and Harper’s


Meagan is a well-rounded

creative with a commercial

lens and a thorough

understanding of the digital


Screen Shot 2023-08-17 at 2.15.15 pm.png

Sarah Hamilton

Founder & Director

see bio

Sarah is the co-founder of

Australian skincare brand

Sand & Sky and Australian

Beauty Box, Bellabox.

Most recently Sarah was the

Managing Director of

Supernova in Australia, the

creator and owner of such

brands as Coco & Eve,

SkinnyMint and BodyBoss.

Sarah has a keen interest

and proven track record in

taking brands to a global

stage through the power of

social media and the creation

Screen Shot 2023-08-17 at 2.21.35 pm.png

Tim Brown


see bio

Tim ran his own business in

China, headed up sales for

Groupon Australia, Managed

CBEC for Australia Post, was

CBO for Health More and

worked as policy advisor for

the NZ government.

Tim has developed deep relationships

with Government

agencies since arriving in

Australia and regularly speaks

and advises at

Government led events with

a focus on entrepreneurship,

CBEC, China and export

business general.

Screen Shot 2023-08-17 at 2.18.44 pm.png

Jeremy Hunt

Founder & Director

see bio

Jeremy helped pioneer the

Cross Border Ecommerce

and Daigou trade from

Australia to China.

Jeremy was co-founder and

COO of Health More,

Australia’s preeminent CBEC

distribution company taking

health and wellness brands

to China.

In previous roles Jeremy was

Marketing and Business Manager

at Swisse Wellness and

Myer. Jeremy also

advises ASX/NZX !nancial

sector and leading data

analytics businesses.

Screen Shot 2023-08-17 at 2.23.18 pm.png

Nick Morris


see bio

With 25 yrs experience in Personal

Care, Nick has worked

closely with key

clients across all market

sectors to facilitate growth

of global brands.

Instrumental in the start up

of one of Australia’s leading

contract manufacturers, his

extensive knowledge helped

drive growth strategies that

saw 30% gain YOY.

Nicks #exible mindset,

collaborative and personal

approach has enabled him

to build an extensive network

and strong alliances within

the industry.


Urban Outfitters


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