How To Celebrate International Women’s Day: Shop 100+ of Our Favorite Women-Owned Brands

International Women’s Day is March 8! The global holiday first emerged from the activities of labor movements at the turn of the twentieth century in North America and across Europe and was first officially recognized in 1977. To date, International Women’s Day is a time to recognize the achievements of women across the globe. So, we’re celebrating with some of our favorite women-owned brands in the fashion, wellness, beauty, and food industries!

Shop Women-Owned Businesses for International Women’s Day

Some of our favorite women-owned brands include SKIMS, Good American, and HoneyLove. Keep reading for even more women-owned brands you can support! 

Women-owned Food & Beverage Brands 

Stellar Snacks

Elisabeth and Gina Galvin, the dynamic mother-daughter duo behind Stellar Snacks, have redefined the classic pretzel with an artisanal twist. With a shared passion for food, art, and craftsmanship, they launched Stellar Snacks to offer premium, better-for-you pretzels made with simple, high-quality ingredients crafted with passion and purpose. Elisabeth, a seasoned food industry expert, and Gina, the creative spirit behind the brand have seamlessly blended their expertise to create a brand that not only delivers delicious, vegan, non-GMO, and culinary-inspired snacks but also champions emerging artists by featuring their work on every bag, making snacking a flavorful and artistic experience.  

Bean & Bean

Rachel and Jiyoon Han are the Mother Daughter Q Grader Duo™ behind every coffee that gets served at Bean & Bean. Since opening the first shop on Rector & Broadway in 2008, we’ve grown Bean & Bean to four locations, now with a roastery in Queens, New York.

Cure

Cure founder, Harvard MBA and triathlete Lauren Picasso, is the only female founder of a powder electrolyte brand. She began exploring how to turn her homemade sports drink into a business, working on nights and weekends while also serving as the Director of Marketing at Jet.com. She launched Cure in 2019, as the first – and still the only – female-founded electrolyte powder drink mix.  

Evvy

Priyanka Jain (co-founder & CEO), Laine Bruzek (co-founder and CMO), Pita Navarro (co-founder & CSO) are behind Evvy, a company that provides vaginal microbiome tests and care.

Ritual

Katerina Schneider is the founder and CEO of vitamin company Ritual. When Kat was pregnant, she turned her house upside down to get rid of products with ingredients she couldn’t get behind. She replaced everything from her cleaning supplies to her deodorant. But, in my search for her ideal prenatal vitamin, she found questionable ingredients. Kat couldn’t find a brand that she trusted, so she decided to build her own. Kat founded Ritual with the belief that better health begins with better ingredients.

Lumen

Michal and Merav Mor are the visionary scientific co-founders behind Lumen, an advanced metabolic health device, blending their deep expertise in physiology with a passion for wellness and fitness. With PhDs in Physiology, focusing on cardiac arrhythmia, their academic rigor informs Lumen’s innovative approach. Their work not only advances metabolic health technology but also inspires a community committed to health and performance.

Bloom Nutrition

Mari Llewellyn, Co-CEO and Founder of Bloom, Founder of Strength by Mari, Mental Health Advocate and Fitness Entrepreneur who in 2022 landed on Forbes’ coveted “30 Under 30” list further solidifying her place in the health and wellness space.Over the past 4 years, Bloom has expanded far beyond the small pre-workout company Mari started in 2019 and appeals to a wide demographic from Gen-Z to a more affluent customer. Specifically over the past year, Bloom products have grown tremendously in popularity, including the fan-favorite Greens & Superfoods, which has become one of the best-selling wellness products on the market for its delicious taste and daily gut health support.

Lily’s Toaster Grills

Lily’s Toaster Grills is proudly founded by a mom who set out to reinvent the classic grilled cheese sandwich with convenience, quality, and real ingredients in mind. Understanding the challenges of balancing busy schedules while still wanting to provide wholesome, satisfying meals, she developed a first-of-its-kind grilled cheese sandwich that can be heated in a toaster—made with fresh-baked bread, real cheese, and real butter for an authentic, home-style taste. Her innovation and commitment to delivering easy, delicious, no-mess meals have made Lily’s Toaster Grills a standout in the frozen food space, proving that women-founded businesses continue to push boundaries in the food industry.

Sakuraco

Ayumi Chikamoto, the visionary CEO and founder of TokyoTreat and Sakuraco, is breaking barriers in a still largely patriarchal Japan. In 2015, Ayumi embarked on her journey, sharing beloved Japanese snacks globally through Sakuraco’s sister brand, TokyoTreat. However, Ayumi’s affinity for the cultural tradition of pairing tea with sweets fueled her desire to explore the deep roots of Japanese snack and afternoon tea culture, leading her to create Sakuraco in 2021. Ayumi’s mission goes beyond mere culinary delights; it bridges the gap between Japanese local makers and the global audience, supporting small businesses and fostering a food cultural exchange to countries around the world. 

Dream Tea NYC

Founder Anney Norton, 26, was born in Shanghai and grew up in L.A. and New York. A go-getter by nature, she attended college at 16, launched A Cuter Cupcake at 21, and Dream Tea NYC at 24! A huge tea drinker, the idea for her latest endeavor originated during the pandemic when she was searching for a better tea experience with more variety. Dream Tea NYC is the only AAPI-owned tea brand offering consumers a user-friendly way to create their tea blend successfully.

Mocktail Club

Whether you’re taking a break from alcohol, or giving it up for good, you’ll want to cheers with a drink from Mocktail Club, a woman and Black-owned non-alcoholic beverage company. Enjoy drinks such as a Capri Sour or a Manhattan Berry and reap the benefits with ingredients such as pomegranates and blackberries for antioxidants and apple cider vinegar which contains prebiotics for gut health. All offerings are non-GMO, gluten-free, and vegan for added goodness. 

Top Note Tonics

Mary Pellettieri founded Top Note in 2017 after establishing a groundbreaking career as part of the first wave of women in brewing in the 1990s and early 2000s. Since launching, the beverage company has gobbled up some of the world’s most prestigious awards, including double gold, the highest honor, at the San Francisco International Spirits Awards in the Ready To Drink category for their Classic Tonic Water along with Indian Tonic Water, Grapefruit Soda, and Ginger Beer. Top Note also offers ready-to-drink premium craft mixers with twist-off crowns and two-serving bottles, and soft drinks, all handcrafted in Milwaukee using natural botanical extracts, monk fruit, and real cane sugars.

Archer Roose

Marian Leitner-Waldman is the founder and CEO of Archer Roose Wines, one of the fastest growing wine companies in the U.S. She is on a mission to democratize fine wine by making the wine industry more inclusive and leveraging format to fit the lifestyles of modern consumers.

Leaves of Leisure

Founded by a female entrepreneur passionate about wellness and relaxation, Leaves of Leisure offers teas that are about more than just sipping—they are an experience designed to help you unwind and find your leisure, even during busy days. The brand is built on the belief that tea should be as enjoyable as it is good for you, which is why all the blends are caffeine-conscious, vegan, and made with only the finest, ethically sourced ingredients.

Sweet Loren’s

Loren Castle is the Founder of Sweet Loren’s, a brand that came to life after a cancer diagnosis at the early age of 22. After learning she needed to eliminate all processed foods from her diet, she channeled all of her energy into building a healthy lifestyle – and ultimately one she could still enjoy. A year later, she was cancer free and realized her recipes (and her hero product of wholesome cookie dough) could help so many who wanted to still be able to enjoy life, but needed a clean diet. Now, Sweet Loren’s has grown from farmers market staple to fastest growing cookie dough on the market with over 25,000 doors across America.

BaKIT Box

Co-Founder Shelley Gupta started BāKIT Box in her kitchen in the middle of the pandemic after she had been delivering her own baked goods to her friends to bring them joy. Now, the specialty subscription baking kit company delivers global recipes and pre-measured ingredients for a unique at-home baking experience to families across the U.S. Although BāKIT Box can be used by anyone (any age, any skill level) Shelley saw the need for social, interactive and educational activities for kids and further developed the company to satisfy this need. The kits include a booklet with an educational STEAM (science, technology, engineering, art and mathematics) element, naturally connecting these subjects to the fun of baking

DEFI Snacks

DEFI Snacks is a pioneering brand founded by Tatyana Jones, a Ukrainian-born entrepreneur with a passion for fitness and nutrition. Tatyana grew up with buckwheat as a staple in her diet, but upon moving to the U.S., she realized its potential was underutilized. Inspired by this, she created DEFI Snacks to bring buckwheat to the forefront of the snacking industry. DEFI Snacks combines rich, decadent chocolate with functional ingredients like casein protein, whey crisps, and sprouted buckwheat, offering a guilt-free indulgence that supports active lifestyles. What sets DEFI apart is its commitment to empowering women. The brand donates 1% of its profits to support female entrepreneurs, addressing the gender funding gap.

Women-owned Beauty & Skincare 

Pinkie

Pinkie is a toxin-free and organic period pad company created by two mothers, Fiona Simmonds and Sana Clegg, who discovered that every teen pad on the market was the same size as adult pads. Inspired to meet the needs of young girls throughout their menstrual journeys, Pinkie offers intentionally designed products with innovative sizing and high-quality, performance materials to address the whitespace within the industry.

Skin Pharm

Skin Pharm is a modern beauty brand founded by Nurse Practitioner Maegan Griffin. With in-clinic treatments at seven locations nationwide and an at-home skin care line with transparent ingredients, Skin Pharm offers a comprehensive, clinically-backed approach to skin health including best-sellers like Crystal Clear Clarifying Pads, Youth Serum, and High Beam Brightening Lotion. With a skin care line launched in 2018, Skin Pharm’s award-winning portfolio has grown to nearly 20 products.

LYS Beauty

Founded by Tisha Thompson, a 20-year beauty industry veteran on an unapologetic path to redefine beauty standards and make clean beauty accessible for all skin tones, types and textures, the LYS Beauty line maximizes performance with ingredient-rich, vegan formulas at affordable prices unlike any other clean complexion brand on the market. To note, Tisha was also included in the 2022 Inc. Female Founders 100 list.As the first Black-owned clean cosmetics brand to launch at Sephora, LYS Beauty is on a mission to dispel the myth that clean beauty, deep shade ranges, and high-performance products, at an affordable cost, cannot coexist. They are certified Sephora and Credo clean with universal shade offerings, high-performance results and affordable prices all under $30 for today’s evolving beauty consumer.

Raw Sugar

Founder Donda Mullis launched Raw Sugar Living in 2014 to inspire people to live from a powerful place of self-love, wellness, empowering others, finding beauty in their imperfections, and creating real change in the community. Through an edit of premium bath and body products, Raw Sugar Living offers consumers an elevated experience of clean, eco-conscious personal care products at an affordable price point.

Lake & Skye

Lake & Skye is a modern, conscious beauty brand that believes fragrance is a force for wellness. It can change one’s emotional state quickly. Operating differently than the other senses, scent takes a separate pathway in the brain that affects moods, emotions and memories. The brand takes a holistic approach with their award-winning products by distilling scent down to its essence to create best-in-class products in fragrance, body and home that elevate the everyday. 

Nakery Beauty

Liz Folce, the founder of Nakery Beauty, brings decades of experience in the beauty industry to her clean, clinically proven body, skin, hair, and makeup care brand. With a passion for skincare that delivers transformative results, Liz created Nakery Beauty to deliver real and powerful solutions for every part of the body. Her brand celebrates confidence and self-care at every age, offering innovative, high-performance formulas designed to empower women with visible results and indulgent experiences. 

LilyAna Naturals

A family-run skincare brand that crafts skin-credible, clean, effective, and affordable products with love, right here in the USA. Their mission is simple: to make your skin happy, healthy, and glowing every day—delivering real results you can see and feel. And with over 100,000 women across America already loving their products, it’s clear they’re doing something right! LilyAna Naturals offers a wide range of all-natural solution-based, targeted skincare treatments that are clean, cruelty-free, and designed to address a variety of skincare concerns across all generations.

Ere Perez

Ere Perez is a women-owned beauty brand founded by Ere Perez. The brand’s products are all clean!

Kuumba Made

Kuumba Made is an all natural skincare and fragrance brand that believes in the power of Mother Earth’s gifts to heal and restore. Their holistic approach to self-care encompasses not just physical wellness but also emotional and spiritual well-being. Founded in 1980 by Denise Piazza, a passionate herbalist and entrepreneur, Kuumba Made is woman-owned and proudly rooted in Tucson Arizona, crafting sustainably wildcrafted, cruelty-free products that people cherish in their everyday routines.

Mother Science

The serendipitous discovery of Malassezin, the proprietary ingredient found in Mother Science was fueled by the curiosity of co-founder and renowned violinist, Ann Marie Simpson-Einziger. In addition to her passion for music, Ann Marie had always been enthralled by science and studied biology at The University of Virginia and later taught high school physics and chemistry. In 2016 while on tour, Ann Marie developed a harmless skin condition that caused lightened patches of skin on her back. She had a hypothesis: could whatever caused them be used to intentionally reduce the look of dark spots on her face. She assembled a team of leading scientists, and over the course of six years, uncovered the power of Malassezin, which led to the inception of Mother Science.

Timeless Skincare

In 2009, Veronica Pedersen founded Timeless Skin Care with a clear mission: to provide high-quality, science-backed skincare that is both effective and affordable. Pedersen’s passion for skin care began at a young age, and driven by the belief that taking care of your skin is essential for overall health and well-being, she’s dedicated to creating advanced skincare solutions with exceptional quality and value. Each Timeless Skin Care product is carefully designed and crafted to promote vibrant, healthy skin through high concentrations of clinically studied, active ingredients that boost skin health, reverse the signs of aging, and protect from future damage.

Maysama

Maysama is a woman-owned science-backed, eco-conscience beauty brand combining pulsed light therapy and green rooibos tea skincare to achieve the exact results you are looking for! Independently tested, Maysama’s unique combination light therapy is proven to more than double outcomes for anti-aging benefits. Founder, Bev May Sanderson, is a science graduate and extremely knowledgeable in her field. She has made many guest appearances on YouTube collaborations and her brand is synonymous with science and integrity.

Dermalogica

Jane Wurwand is a founder, author, and small business supporter whose advocacy for economic empowerment has earned her a platform at The United Nations, The White House, and at events worldwide. Wurwand is the Co-Founder and Chief Visionary of Dermalogica and The International Dermal Institute, game-changing brands that revolutionized the professional skin care industry. In 1986, Wurwand launched Dermalogica with 27 innovative product formulations free of common irritants found in competitors. Today, Dermalogica is the number one choice of skin professionals worldwide, known for its cult products and for  training more than 100,000 skin therapists per year. 

Osea

Jenefer Pamer is the founder and formulator of OSEA (est 1996), a clean, results-driven, seaweed-based skin care line. She has over 35 years of spa industry and cosmetic formulation and development experience, exclusively in natural beauty. Jenefer started OSEA at her home in Malibu, California, but the story begins over a century ago. Jenefer’s family rituals laid the groundwork for what would become OSEA, with her great-grandmother Elsa turning to the sea for its healing powers in the 1920s. Fast forward, with the Malibu ocean as Jenefer’s laboratory in the 1990s, she began formulating products that were later launched at luxury spas around the world. In 2015, Jenefer’s daughter Melissa Palmer became OSEA’s first CEO, beginning the next chapter of rapid growth for this family-run company.

Lather

Decades before the “clean beauty” movement, Emilie Hoyte was inspired to take her cues from nature. As a young girl, Emilie suffered from debilitating migraines, sometimes so bad they would visually impair her sight. When medical experts were unable to provide relief, Emilie rolled up her sleeves, deciding to take her remedy into her own hands. Digging into extensive research, she became awakened to the idea that her personal care products were most likely the culprits behind her migraine activation. It was then that Emilie made it her life mission to make natural and safe products accessible to people looking to feel the very best they can in their own skin. Emilie channeled her passion for wellness and aromatherapy into LATHER, and opened the brand’s first store in Pasadena, CA in 1999.

Phlur

Chriselle Lim launched the fine fragrance brand Phlur, which she acquired with beauty incubator The Center and relaunched in 2022. In March 2022, Phlur launched the scent Missing Person and through strategic social marketing campaigns, the fragrance sold out in just a few hours and amassed a waitlist of over 275,000. Phlur is currently available in all of Sephora’s 450+ stores across the United States and on Sephora.com and has recently launched in all of Selfridges’ 4 stores across the United Kingdom and on Selfridges.com.

CYKLAR

Claudia Sulewski launched her very own body care line, CYKLAR, in October 2023. Claudia has been working on CYKLAR tirelessly for years — building a genderless, super clean and effective line of products equally focused on vessels and formulations that are better for you and the planet.

Saltair

Iskra Lawrence is the founder of Saltair, a body and hair care line, plus the Self-Funding Planner, a tool she created to help people invest in themselves. A brand ambassador for both the National Eating Disorders Association (NEDA) as well as L’Oréal for The Prince’s Trust, Iskra has become “the millennial poster girl for positivity” (Harper’s Bazaar UK, 2018).Hailing from the UK, Iskra pursued professional modeling from a young age.

Calista

As a hairstylist, salon owner, product developer, and CEO, Maria has dedicated her career to empowering women through beauty. With decades of experience behind the chair, she understands that confidence starts with feeling your best. That’s why she created Calista—high-quality, user-friendly hair tools and products designed for effortless, salon-worthy transformations at home. Customer-inspired and stylist-created, Calista helps women embrace their beauty with confidence, making every day a great hair day. Maria’s mission is simple: to give you the tools, knowledge, and confidence to be your own stylist—anytime, anywhere.

Colleen Rothschild Beauty

Committed to providing the highest-quality skincare, hair care, makeup, and beauty products that are formulated with the finest sourced ingredients and the latest technologies. Founded by Colleen Rothschild, who has refined her ability to combine science and technology with botanicals and luxury skincare.

Future Society

Jasmina Aganovic built Arcaea, a biology-first beauty company that develops novel ingredients and product experiences and commercializing them across the value chain of the industry. Arcaea will grow new ingredients and product experiences for beauty through technology such as DNA sequencing, biological engineering, fermentation and more. By harnessing the power of biology, Arcaea is poised to produce highly sustainable products that can deliver new functionality and performance across skincare, body care, and haircare. Future Society is the first brand from Arcaea, debuting a collection of six fragrances that merge science, nature, and art – using the sequenced DNA of extinct flowers to create never-before-experienced fragrances formulated by the world’s most renowned perfumers

Make Beauty

Carrie Barber founded Make Beauty in 2013. It was one of the first beauty brands to communicate in a voice that felt human, celebrating community and individuality with authentic diversity and unique expression. Carrie continues to evolve MAKE, pushing the beauty brand forward into the next chapter of what beauty means. For her, that meant sustainability as the standard, utilizing cleaner and more effective ingredients, leaning into technology both in formulations and the digital experience, and playing with pigment again.

YSE Beauty

Molly Sims is the definition of a multi-hyphenate – mother of three, entrepreneur, actress, model, NYT bestselling author, host of the popular beauty podcast “Lipstick on the Rim,” producer and philanthropist – and now the founder of YSE Beauty. Pronounced “wise,” YSE Beauty is clinically tested targeting women with skin issues and hyperpigmentation, a condition Sims has suffered from for years. Sims perfected her holy grail skincare routine after two years of research and development — testing hundreds of formulations.

Naked Sundays

Samantha Brett found that 70% of millennials surveyed said they didn’t wear SPF everyday (Pollfish). Their top reasons? “It’s white”, “it’s sticky” and “it’s not good for the skin.” Samantha set out to change this perception of SPF, by creating a range of makeup-friendly, clean, vegan, paraben free SPF products that not only offer high impact SPF50+ protection, but are also skin-loving beauty products infused with native Australian vitamins, antioxidants and vegan collagen.

Monastery

This clean beauty brand was founded by celebrity esthetician Athena Hewitt and loved by celebrities like Emma Stone, Emily Blunt, Maggie Gyllenhaal, and Mandy Moore. Born from the frustration of seeing firsthand how the majority of skincare products either caused or worsened her clients’ skin conditions, Hewett – a master esthetician with over 20 years of experience – set out to create a beauty brand that works with the body rather than against it. Formulated to help your skin do what it does best: heal, Monastery’s beauty products are made entirely by hand in the company’s California headquarters using only the highest quality plant oils and distillations.

Suntegrity 

Founded in 2010 by Tricia Trimble in honor of her mom who passed away from melanoma skin cancer, Tricia transformed her loss into a revolutionary line of zinc-oxide-based, mineral sun care products that have consistently made the EWG’s “Best Recreational” and “Best Daily-Use” Sunscreen Lists and have secured top ratings by SkinSafe and The Good Face Project databases. Suntegrity is a clean beauty-boosting mineral sun care line designed to make healthy sun care an easy and fun part of your daily routine. The women-owned and women-operated company makes all their products in the USA with globally sourced ingredients and all of their products are PETA & Leaping Bunny certified cruelty-free. The majority of their products are vegan and Oncology Spa Solutions approved for use on the most sensitive of skin.

Women-owned Home & Decor Brands 

Branch Basics

Marilee Nelson is a Texas-based Environmental Consultant, Building Materials Specialist, Certified Baubiologist, medicinal cook, and co-founder of Branch Basics. She started Branch Basics after learning how much harmful chemicals in our products and food influence our health. She found that cleaners and laundry detergents have a major impact on a home’s air quality. Branch Basics offers a human-safe and effective concentrate that allows you to remove and replace every toxic cleaning and laundry product in your home.

Fresh Sends

Fresh Sends began with Ty Hiss’ dream of becoming a wedding florist, but she quickly realized the floral industry was missing something more personal and meaningful. What started with her thoughtfully crafted bouquets has since evolved into a brand offering a range of curated gifts, including hand-poured candles, signature perfumes, and more. Today, under Ty’s leadership, Fresh Sends continues to redefine the gifting industry with a focus on authenticity, quality, and creating heartfelt connections for life’s special moments.

TopJob

In an industry where office products are primarily designed for men, Violet Chen is redefining the workspace for women. With a deep understanding of spine ergonomics and aesthetic preferences, she is committed to creating office solutions that empower women in the workplace. TopJob was founded to bridge the gap in ergonomic, stylish, and functional workspace solutions for remote professionals. Merging cutting-edge design with personalized comfort and sustainable materials, TopJob enhances productivity and well-being to make workspaces more intuitive and empowering. 

Repurpose

Repurpose is a leading brand of household compostable goods founded by Lauren Gropper. Lauren has ensured that consumers nationwide can easily grab non-toxic, compostable tableware, drinkware and kitchen and bath products at local grocery or retail stores, offering compostable cocktail cups, stemless wine cups (aka the “ultimate party cup”), plates, cutlery, bamboo toilet paper, trash bags and more.

LEVO

The innovative kitchen brand that simplifies the process of herbal infusion from start to finish was founded by Chrissy Bellman, who had her “lightbulb” moment in 2011 watching a group of friends struggle to infuse in a small dorm room. It left the kitchen a complete mess and took the better part of an entire day. For such a simple task, it was quite the ordeal; there had to be a better way. Chrissy bootstrapped the engineering and development of LEVO for nearly 5 years during moonlight hours after full days behind a desk at Fortune 500 companies.

Hedley & Bennett

Ellen Bennett is the founder and Chief Brand Officer of Hedley & Bennett, a Los Angeles based cookware company. A multi-hyphenate, Ellen is also an acclaimed Chef, designer, author, and mom. Half Mexican, half English, a passion for cooking led Ellen to Mexico City for culinary school at age 18. She returned to LA to cook professionally in some of the city’s best kitchens, including two-Michelin starred restaurant Providence, where she realized there was ample room for improvement in the standard kitchen work wear. Starting with only $300, Hedley & Bennett launched with a single apron, reimagining the kitchen staple with professional grade quality that was also stylish. Now, the 8-figure company has grown beyond its beloved apron collection to revamp even more kitchen essentials with pro-grade knives, kitchen linens, and more.

ettitude 

Phoebe Yu and Kat Dey are the co-founders of ettitude, an eco-friendly bedding brand launched in 2014. Phoebe, with a background in design, and Kat, with expertise in sustainability, created the brand to offer luxurious, sustainable bedding using bamboo fabric. Their mission is to reduce waste in the textile industry and promote eco-conscious living.

Mustard Made

Founded by sisters Becca and Jess, Mustard Made creates colorful lockers for home, work and play. Mustard launched in Australia (where Becca lives) and the UK (where Jess lives) in 2018 and the sisters have been spreading locker love around the world ever since. 

Dotti

Dotti is founded by sisters Rachel Garbutt and Amanda Riva, who are reimagining home cleaning tools while disrupting a stale cleaning category. Dotti’s innovative cleaning tools are reviving the classics — like sponges and brooms — in a way that not only looks great, but feels great to use while being crafted from the highest quality, food grade materials. Dotti’s mission is to help people prioritize good cleaning habits and reduce the stress and anxiety associated with clutter. Research shows that every hour of weekly cleaning is associated with a 53% boost in overall happiness. With that in mind, $1 from every order will be donated to mental health research and programming.

HOBO

Born in 1991 on Toni Ray’s dining room table, HOBO is a second-generation, female founded company committed to making leather goods that only get better with use and wear. From selling handbags from the back of a pickup truck to being sold in major retailers such as Nordstrom, Dillard’s, and Belk, and over 1,750 specialty stores nationwide, HOBO has built a loyal cult following by remaining unique and not being led by the ‘it’ bag. Rooted in quality & craft, the brand is committed to creating quality products at an accessible price point.

Leatherology 

Rae Liu is the Co-Founder and the Creative Director of Leatherology, a direct  to consumer brand of beautifully crafted, personalizable leather accessories, built on the premise of providing attainably priced luxury.  Leatherology goods are crafted from high-quality materials with thoughtful design. Leatherology offers a wide array of products from, purses to wallets, and home decor, and three distinct customization options, Trapunto, Hand Paint, and Deboss so that your favorite piece can be made just for you.

Unbound Glo

After overcoming mental health struggles herself, Amber Stefanson decided to pour her passion for mental wellness into her own candle business, Unbound Glo. Spreading positivity and mental health awareness is easy with Unbound Glo’s cruelty-free, eco-friendly candles. Great for those with fragrance sensitivities, these candles are paired with music (a QR code links to a Spotify-curated playlist), creating a relaxing ambiance, curated for each candle, to amplify your senses. Unbound Glo creates feel-good smells for all, featuring mood-boosting functional fragrances. The woman-owned small business elevates spirits and creates a warm, positive atmosphere for good times and quiet moments. Once done with your Unbound Glo candle, reuse the jar or return the empty, clean jar to them and receive a 15% discount on your next order.

Weezie

Founded by Lindsey Johnson in 2018, Weezie is a female-founded, female-owned brand redefining everyday luxury in the home. After starting her career in finance at Morgan Stanley and BlackRock, Lindsey saw a gap in the market for beautifully designed, high-quality towels. Today, Weezie’s meticulously crafted towels, robes, and bath accessories have earned a devoted following—including fans like Gwyneth Paltrow and Martha Stewart. With a focus on thoughtful design, customization, and collaborations with top designers like Meg Braff, Weezie has become a must-have name in home essentials.

Chincha Travel

Cincha is the must-have travel brand of the century thanks to Ash Sharma! Ash’s entrepreneurial journey begins with her obsession with marketing to women. She landed a career at a marketing research firm and fell in love with the field. From there, she began working for startups. She took her skills and passion and started her own business. Designed with travelers in mind and from first-hand experience, Cincha’s travel products solve all types of traveling mishaps and make it an easy experience with their range of products like Travel Belts, Belt Bags, Belt Buddies, Totes, and more!

AspenClean

This family-owned brand of eco-friendly, chemical-free cleaning products was born out of a parent’s journey to find a safe and effective alternative to chemical-based cleaning products.

Women-owned Fashion & Accessories

Bloomers Intimates

Founded in 2021 by former tech entrepreneur Dr. Shaula Yemini and her marketer daughter, Noa Arias, Bloomers Intimates produces comfortable, sexy lingerie for women of all ages. The shape of a woman’s body changes all the time. After a baby, gaining a few pounds or a few years, women need a little more from their lingerie. With three stylish, high waist lace designs, loungewear, and bralettes, Bloomers lingerie offers all the comfort, coverage and support women crave, while still keeping them true to their sexiest selves. Because change is a beautiful thing!

Deseri

Deseri is the founder of the Black-owned luxury handbag brand, DESERI. With a deep appreciation and a commitment to quality, Deseri created a brand that is the embodiment of luxury made accessible. After a successful career in education, Deseri took a leap of faith to pursue her lifelong dream of starting her own Black female-owned business. Today, DESERI stands as a representation of all women, promising the versatility and functionality that the roles of a modern woman demand. Led by the belief that every woman deserves to experience the rewards of premium quality design, DESERI presents a line of signature handbags that are at once timelessly elegant and undeniably of-the-moment. Handmade in Spain, each of their pieces is intended as a work of art that reflects the skill of the artesian and the eye of the designer.

Sierra Madre Golf

Bonny Riddle is the co-founder and CEO of Sierra Madre Golf – the ultimate brand reimagining women’s golf apparel with the edgy, effortless, and cool girl in mind. Inspired by co-founders Michelle Anderson and Bonny’s years-long struggle to find chic women’s golf clothes, they founded Sierra Madre in 2022 to help all the cool girls say goodbye to boring, overpriced polos and hello to confidence-inducing apparel and accessories that empower them on and off the course. With an elevated flare on the traditional, timeless, and functional style of golf apparel, Sierra Madre’s line of apparel and accessories go beyond the course, standing as a true capsule wardrobe for movement. For them it’s not about the apparel or the golf – it’s about women never being an afterthought.

Jayebird Golf

JAYEBIRD is the ultimate brand reimagining golf apparel for the modern woman, blending elevated style, functional design, and sustainability for a game-changing experience on and off the course. Founded by Katie Byrnes, a golf enthusiast frustrated by the lack of fashionable and practical options for women, JAYEBIRD was born to inspire more women to get into the game, without sacrificing the style and function they deserve. With a focus on performance-driven materials, tailored fits, and chic designs, JAYEBIRD ensures every piece transitions effortlessly from the green to everyday life. Committed to sustainability, JAYEBIRD prioritizes eco-friendly practices and materials, making it easier for women to play the game they love while supporting the planet. For JAYEBIRD, it’s all about creating a game and a wardrobe as dynamic as the women who play it.

Carve Designs

Carve Designs was born following a surf trip to San Pancho, Mexico, when Thayer and Jenn lamented how hard it was to find board shorts for real women with real bodies – and a genuine passion for adventure. They decided to take the leap as entrepreneurs. Starting as a surf apparel company selling rash guards and boardshorts in 2003, Carve Designs has grown into a complete beach lifestyle brand, offering surf, swim, fitness, and lifestyle clothing. Designed in California by female designers who test-drive every piece themselves, the brand is dedicated to providing effortless feminine clothing that is as inspirational and versatile as the women who wear it.

Waverles

Bri started this little business a little over 3 years ago with the hopes to create sustainable pieces that you can ultimately wear throughout multiple stages and occasions and be comfortable while still looking chic. Around the time of Waverles’ launch, she lost her sister Daria to a brain disease called FTD. In her healthy years, she lived in comfy clothes for pretty much all occasions but always found a way to look put together. So Bri loved the idea of creating pieces that are soft enough to sleep in but also look polished enough to dress up.

Alterre

Shilpa Iyengar co-founded Alterre, a luxury footwear company on a mission to create beautiful sustainable, modular footwear and to innovate the footwear category with their patented signature interchangeable straps.

XCVI

Founded by Gita Zeltzer in 1996, XCVI designs clothing to enrich women’s lives with joy and ease. Their slogan, “Fashion You Can Live In” represents their commitment to creating practical yet stylish clothing that women feel good about wearing — in more ways than one. They are dedicated to using non-toxic dyes in their manufacturing, integrating natural fibers, and upholding ethical business practices. XCVI has become a legacy brand that women can count on to provide them with long-lasting, quality clothing that caters to their needs.

Mar Soreli

Valeria Campello, the original founder of luxury intimates brand Cosabella, co-founded this line of Italian Fruilane shoes. “I was inspired by these shoes as a child, so was excited for the opportunity to work directly with these talented local artisans with a long heritage of craftsmanship and provide them with a platform to showcase their craft by introducing Mar Soreli to a new audience in the United States,” said Campello. “These iconic Italian shoes have a simplicity and handcrafted feel about them which is unlike any other shoe in the world.”

Bella Belle Shoes

Step into the empowering world of Bella Belle, the creation of shoe aficionados Erina Ardianto and Veronica Kwan. This Asian-American duo is not just crafting designer, evening, and wedding footwear — they’re shaping a narrative that celebrates the essence of femininity.

Bombshell Sportswear

Designed by Dominique Zimmermann, Bombshell Sportswear is all about self-love and never letting the fear of failure keep us from succeeding in life. Providing premium, luxe activewear that is not only built for performance but also for life beyond the gym, Bombshell sees you through the day with on-trend athleisure and next-level comfort.

Simone I. Smith

Simone I. Smith, wife of entertainment icon LL COOL J and a proud mother of four, is a 19-year cancer survivor, entrepreneur, philanthropist, and a devoted woman of God. Co-founding Simone I. Smith Jewelry in 2011, her inspiration stemmed from her battle with stage III chondrosarcoma, leading to the creation of the signature lollipop pendant, “A Sweet Touch of Hope.” Expanding her collection to include hoop earrings, bangles, necklaces, and men’s jewelry, Smith, in partnership with the American Cancer Society, donates a portion of sales proceeds to support the ongoing fight against cancer in all its forms.

Smith joined forces with Grammy Award winner and Oscar nominee Mary J. Blige in 2018 to launch Sister Love, a jewelry line inspired by their friendship. The designs, which symbolize strength, edge, and style, are a reflection of their support for each other and their love of statement pieces. Most recently, Smith collaborated with Color of Change to create the Black Love collection.

Verlas Jewelry

Nidhi Dangayach founded Verlas in December 2019 with the mission to allow consumers to experience high-quality jewelry at the best value possible. Their vision for the brand is to bring transparency, clarity, and consistency to the online shopping experience of high-quality jewelry, giving customers the confidence to shop for high-value jewelry online.

Taylor Custom Rings

Founded by Ashley Taylor, Taylor Custom Rings creates stunning pieces that require no new mining and are designed with real lab-grown diamonds and recycled metals. Mine-free diamonds are physically, chemically, and optically identical to their mined counterparts and are graded the same way for cut, clarity, and color!

Flaire & Co.

This affordable, hypoallergenic jewelry line was founded by Dorothy Deng during the pandemic in 2020 after seeing the potential while scrolling through TikTok. On a mission to revolutionize accessible jewelry, Flaire combined affordability (all styles are $30 or less!) with quality pieces that were safe for sensitive skin.

Andie Swim

Melanie Travis is the Founder and CEO of Andie Swim, a digitally native swimwear brand made for the modern woman. As a former employee of some of New York City’s most successful, tech-based startups, such as Kickstarter and Bark & Co, Melanie first dove into the swimwear business in 2017. Astonished by the lack of quality, versatility, and inclusivity of the industry, she got to work. Today, thanks to Melanie’s growing leadership, Andie has earned the love and support of many, selling over one million suits since its launch five years ago.

Shop theLands’ End x Andie Swim limited-edition swimware collaboration while supplies last! 

Hermoza

The must-have swimwear brand was founded by Tiffany Rivers and Marisa De Lecce who promise to provide modern investment pieces that are timeless and recently expanded to offer wearable designs you can keep in your closet year-round.

Hello Adorn

When founder Jess lost both of her parents, there was a heavy realization that tomorrow isn’t a guarantee and seemingly small moments are precious. Hello Adorn is a US-based, hand-made jewelry collective that creates minimalist, modern pieces that are perfect for all occasions.

Melinda Maria

Melinda Spigel started making hand-crafted jewelry when she was a little girl and sold it in line at Starbucks. She’s continued to work and grow not just her designs, but her dream and has built up a company that empowers women to feel glamourous, beautiful, and confident every single day! From what started as a side-hustle, Melinda Maria is now extremely successful and consistently worn by top celebrities like Selena Gomez, Sydney Sweeney, and of course, Taylor Swift.

Uncommon James

Founded and creatively directed by Kristin Cavallari, Uncommon James is a globally recognized lifestyle brand that spans everyday jewelry (including vermeil & sterling silver), skincare (Uncommon Beauty), fragrance, apparel, accessories and home décor. Their debut fragrance (Hard Feelings Eau De Parfum) is EWG Verified, Leaping Bunny Certified, vegan, and is backed by 100% ingredient transparency.

Arleo Collection 

Arleo Collection is a sustainable jewelry brand creating bold jewelry for everyday wear. Celebrating the dualities of the modern woman and showcasing the balance of sharp edges and soft curves, Arleo jewelry features consciously sourced 18k gold-plated sterling silver and genuine gemstones; each piece is meticulously crafted in a Responsible Jewelry Council-certified factory and combines timeless designs with longevity and durability.

Their Jewelry

Lauren Ludwig created Their Jewelry with a mission to redefine fine jewelry by making it inclusive, conscious, and enduring. Her vision was to design timeless pieces that are not only beautiful but also sustainable, using 100% recycled metals to create jewelry that can be cherished for generations. Lauren’s brand prioritizes the planet and empowers individuals to express themselves boldly, with simple, elegant pieces that are perfect for everyday wear yet make a lasting statement.

Katia Designs

Katia Designs is a women-owned jewelry brand that goes beyond aesthetics to create pieces that inspire confidence, self-love, and strength. Founded in 2021 by Catherine “Katia” Rudnick, Katia Designs was born from a transformative moment during a yoga class. After spotting a striking medallion piece on a fellow yogi, Katia realized the power jewelry has to uplift and empower. She began handcrafting pieces with meaningful messages, quickly growing the brand into a national success.

Adrianne Marie Jewelry

Treat yourself with something shiny and nice with Adrianne Marie Jewelry’s sustainable and modern jewelry collection! Wear pieces that you’ll feel good about and that your budget also appreciates. Each of her jewelry pieces are made to last with a lifetime color guarantee, being waterproof, sweatproof, and tarnish resistant. Each piece is hypoallergenic for even the most sensitive skin.

Panic Panties

Women-owned Panic Panties creates the perfect spare underwear for life’s unexpected moments. Why? Because the founders were at the gym, on a date, on our period, on a trip, and suddenly needed a new pair of panties. Not the granny-panty-that-shows-through-even-the-thickest-of-jeans-type-underwear that you can find at your local drug store. We’re talking comfortable, gorgeous, everyday undies, like these No-Show Bikini underwear.

Birdy Grey

Founded in 2017 by best friends Grace Lee and Monica Ashauer, Birdy Grey offers affordable bridesmaid dresses starting at just $89, groomsmen suits starting at $199, plus fun gifts and accessories for everyone in the wedding party. Since day one, Birdy Grey has dressed over a million bridesmaids and has been a trusted resource for brides and grooms on their most cherished day. 

Kerisma Knits

Lihui Ke founded KERISMA Knits nearly 15 years ago alongside her father. Lihui grew up in a family full of seamstresses and inevitably found herself following in their footsteps. At the age of 7, Lihui moved from Wenzhou, China to Paris and then settled in New York five years later. Through Lihui’s trans-continental upbringing, she was able to produce unique designs to emerge through form, scale, material, and color exploration in the women’s knitwear industry.

Etalon

Kristina Rudzinskaya is a certified Pilates instructor and inventor of Etalon posture bra. Designed in collaboration with orthopedic experts from UCSF Health, Etalon uses patented, FDA-registered technology to gradually develop postural muscle memory without any drastic stress to the body. Unlike rigid posture correctors, its adjustable strap system works with your body, not against it.

Desavery

Former journalist Andrea Dinnick founded Desavery after discovering clinical studies about how plants impact mood and brain chemistry. This organic and vegan skincare allows for a minimalist routine that leaves your skin hydrated, moisturized, and radiant.

Somé

Founder and CEO Lara Smith understands the importance role that comfortable sleep plays in one’s overall health and wellness. Having spent over a decade researching how one can get a better night’s sleep, she created a technological breakthrough with her innovative, breathable fabrics for women’s pajamas. She has worked with one of the leading textile mills in Asia to create a proprietary technology that is embedded in the textiles used in her sheets and sleepwear. Lara is bringing a more relaxing night’s sleep to women around the world with SOMÉ.

Cosabella

Cosabella is a lingerie brand world-famous for its exceptional fit, finest quality and inclusivity. General manager Silvia Campello was inspired by her mother, Valeria Campello, who founded Cosabella from humble beginnings in Miami in 1983. Silvia grew up watching her mom start her intimates business from home. Valeria was a pioneer when she started, always working with a goal of size inclusivity. Cosabella popularized the thong in mid-1980’s, substituting all bodysuits with a thong back design and coining the term “no more visible panty lines” making it a mainstream staple. They were also the first to offer lingerie that was delicate, light, and supportive using elastane, netting and hosiery materials which allow the fabric to mold comfortably to the body. Cosabella is known throughout the world for popularizing bright, vibrant colors in the intimates category.

Franne Golde

Founded by Grammy nominated singer/songwriter, Franne Golde is a direct-to-consumer, woman led clothing brand that consists of elevated chic, elevated essentials that are designed to make getting dressed the easiest part of your day. The collection was born in Los Angeles when Franne was in search of the perfect black pant. Growing tired, Franne set out to make her own, and the signature Magic Pant quickly became a best-seller. Today, the collection consists of a full line of classic women’s essentials that seamlessly combine quality, comfort and style.

Giant Vintage

Nestled in Los Angeles, Giant Vitage is a small family-run business helmed by the visionary 22-year-old Annabelle Gonzalez, who is redefining eyeware and carving a space for women in the industry. This Latina-owned gem curates genuine vintage, headstock, and reworked glasses that scream individuality. 

M.M.LaFleur

M.M.LaFleur is a startup from CEO & Founder Sarah LaFleur built on the core belief that when women succeed, the world becomes a better place. The brand is behind the ‘Ready to Run’ program providing free clothing loans to women running for public office and routinely explores creative partnerships (like their multi-year partnership with the WNBA) to support women. M.M.LaFleur has exciting activations on the horizon (more to come soon on that front), including part one of their Spring 2024 Collection, celebrating the complementary opposites that define M.M.LaFleur clothing, including effortless silhouettes with unexpected details.

Grey Bandit

Grey Bandit is a fashion brand co-founded by Courtney and Lindsey Glasser. The Ride the Wave collection champions mental health awareness and self love.

Coco On the Go

Coco on the Go’s fun and colorful (and comfortable!) leggings and sports bras get you motivated to get outside and crush your goals. The female-founded brand focuses on staple fitness pieces that stand out for their quality, textures, and sizing. The founder takes inspiration from her trips to Brazil, where she experienced women of all body types radiating beauty, vitality, and self-assurance. Work up a sweat with these must-have athleisure styles.

Women-owned Lifestyle & Wellness Brands

FullWell

Reproductive health and wellness brand FullWell was launched by Ayla Barrmer in 2020—at 38 weeks pregnant. As a dietitian and nutritionist with over 20 years of experience, she initially created Fullwell to serve her private clients and colleagues. But what began as a niche solution quickly scaled into a leading brand, selling over half a million products and becoming a trusted household name in reproductive health.

Clutchkit

Founded by three successful business women Lisa Beattie Frelinghuysen, Christine Currence and Dune Thorne, ClutchKit seeks to help break the stigma surrounding reproductive health and redefine the conversations that are being had. The brand offers resources that educate teens and young adults about unintended pregnancy prevention.

Mela Vitamins

Ashley Harmon, who spent years struggling with chronic fatigue, skin breakouts, and digestive problems, founded Mela Vitamins, a multivitamin company for melanated women. “Other vitamins are not formulated for melanated people and do not include the levels of vitamins and nutrients that our bodies need,” says Harmon.

Kinsho

Kinsho creates bento boxes, lunch bags, thermoses and more — everything you need for a healthy and sustainable lunch! For school, camp, picnics and more there’s a wide range of colors and styles to help every lunch be fun, healthy and special. From unicorns, dinosaurs and mini monsters for younger children, to cool colors and sports designs for older kids through adults, there’s something to make you and your family smile from woman-owned Kinsho.

Badesofa

BADESOFA is home spa and bath accessories brand designed for luxurious self-care founded by Natalie Steger. After launching the titular “bath sofa” on German Shark Tank, Natalie grew her company to global success while introducing broader collections including ultra-luxe terry towel sets and the first-ever floating day bed, POOLSOFA. Led by North American CEO, Valerie Khayutin.

Oilogic

Oilogic was founded by two moms who wanted to create safe and effective products using soothing, natural essential oil blends for the wellness of all ages.  Made with 100% natural essential oils, Oilogic products help families with everyday ailments like coughs, colds and trouble falling asleep, and are Dermatologist & Pediatrician tested.

Uma Oils

Founder Shrankhla Holecek was raised in India, immersed in the knowledge and cultural tradition of Ayurveda and holistic medicine. UMA is a luxury beauty and wellness collection made of rare, precious botanicals grown in India and built around the 5000-year-old wisdom of Ayurveda.

FlexBeam by Recharge Health

FlexBeam by Recharge Health, created by the team of clinicians led by Dr. Zulia Frost, was developed with NASA-inspired red- and near-infrared light therapy technology. Ten times more powerful than other RLT devices on the market, FlexBeam’s clinically-proven results include 33% faster muscle recovery, 40% improvement in strength, and positive impact across skin rejuvenation, hormonal health (including perimenopause), gut health, mitochondrial charge, and more.

Doc & Glo

Doc & Glo, founded by professional tennis player Sloane Stephens, delivers high-performing body care designed for bodies in motion. Named for her grandparents, “Doc” and “Glo”, Sloane seeks to empower others with products that balance self-care with performance for people living dynamic lives. Doc & Glo is vegan, hypoallergenic, fragrance-free, dermatologist-tested, and refillable.

Dazzle Dry

Dazzle Dry founderDr. Valenty and her husband relocated to Phoenix, AZ where he started a chemical consulting firm. A client of his had a wife who was a nail tech and was in search of a nail polish that could dry in under 10 mins. The brand takes sustainability very seriously and uses biodegradable, recyclable packaging materials AND partners with We Forest – Dazzle Dry plants one tree for every order placed on their site. 

Women-owned Family Brands 

By Heart

Mia Funt, Co-Founder and President of ByHeart, set out to create a baby formula brand after having children of her own and was looking to find a formula that would meet all her children’s needs and ease her worries. ByHeart is the leading U.S.-based baby formula offering clean ingredients to support early child development and help parents along their feeding journeys.

Babylist

Babylist was founded by Natalie Gordon stemming from her own experience with the challenges expecting parents face in navigating disjointed registry options during such a pivotal life stage. Today, Babylist has transformed into a full ecosystem for expecting parents -offering expertly curated products, wellness services, parenting tips, and even experiential retail.

Tubby Todd Bath Co.

Andrea Faulkner-Williams founded Tubby Todd with her husband, Brian Williams, as a gentle solution for their own family’s sensitive skin. With the drive and passion to create safe, clean bath and skincare staples that work for the entire family, Tubby Todd has grown into an entire line of body care basics, including their signature Hair + Body Wash and cult favorite All Over Ointment.

Bearaby

Dr. Kathrin Kathrin was previously an economist with the World Bank who was chronically tired and never slept before starting the brand with her retirement savings. Today, Bearaby is a booming wellness brand with more than $22M in revenue, 10 patents and a full suite of wellness products. 

Embrace

Embrace is a maternity apparel and undergarments brand redefining comfort with minimalist, high-quality wardrobe essentials made of plant-based fabrics. Prioritizing fabric innovation as the foundation of the brand, Claire spent a year carefully crafting proprietary fabrics made from natural fibers. Meeting the highest standards for fit and feel, Embrace’s fabrics are an Oeko-tex-certified combination of a U.S.A. Supima Cotton and luxury Austrian Micromodal. The result is their supremely comfortable nursing bras and tops that are next-level soft, lightweight, hypoallergenic, and breathable.

Bellabu Bear Baby Clothes

Say goodbye to unsafe and harmful children’s clothing fabric and hello to Bellabu Bear’s organically grown and chemical-free bamboo clothing. Awarded the Seal of Acceptance from the National Eczema Association, Bellabu Bear has a mission to dress every child in a pajama that is safer and more comfortable for bedtime. They pass all the tests from having YKK zippers (choking proof zippers) and Oeko-Tex Certification with pinch-free and worry-free garments.

HealthyBaby 

Slumberkins

Slumberkins is the leading early emotional wellness brand promoting healthy emotional development through stories and characters in the form of consumer products, books, content, music, school-based curriculum and more. Founded in 2015 by best friends Kelly Oriard and Callie Christensen, both moms with backgrounds in education, child development and family therapy. Slumberkins also has an app, a kids music album and a children’s program now streaming on Apple TV+.

For the Cubs 

For the Cubs, a brand built to nurture caretaking while supporting kids in foster care, founded by foster parent Amy Vale. Offering toys and tools to soothe, eat, and sleep, every purchase from For the Cubs benefits non-profit One Simple Wish.

ezpz

Lindsey Laurain, the founder of ezpz, is a wife and working mom to three wonderful, wild boys who serve as her inspiration and in-home product testers for her brand that makes beautiful, developmentally-focused utensils, cups, and placemats for infants and little ones.

Ingrid + Isabel

Ingrid + Isabel started from one simple and innovative clothing hack. While pregnant with her first child, Ingrid Carney found herself staring at her closet with nothing to wear. Reaching for her tube top, she pulled it up over her unbuttoned pants, and the beloved Bellaband was born. With the support of a community of other moms to give her feedback and encouragement, Ingrid’s prototype was perfected, and over twenty years later, Ingrid has built her simple idea into the largest maternity retail-sales brand in the US, sold at Nordstrom, Amazon, Bloomingdales, Madewell, Nuuly, and Target.

ergoPouch

The idea of ergoPouch came to Alina Sack in 2008 when her son Xavier was having challenges with sleeping through the night. In desperate need of a solution, Alina pulled out her sewing machine and made her first sleep sack and never looked back! Since launching in 2009, ergoPouch has helped 1.5 million babies sleep safely, is available in 40 countries and has won 36 prestigious awards along the way.

b.box

b.box is an innovative, women-owned company specializing in baby and kids’ products designed to make parenting easier and more enjoyable. Founded by friends and moms Monique Filer and Dannielle Michaels, the brand is known for its functional, stylish, and thoughtfully designed essentials.

Moms on Call 

Two pediatric nurses and moms, Laura Hunter and Jennifer Walker, founded Moms on Call, a company dedicated to empowering parents with practical, real-world advice. Combining medical expertise with firsthand parenting experience, they offer trusted resources to help families navigate the challenges of early childhood.

LIVLY

Lisa Carrol is an inspiring entrepreneur, a dynamic single mother of five, a recognized collegiate athlete, and the founder of the premium baby apparel brand LIVLY. Created out of necessity, Lisa designed LIVLY with Pima cotton for her twin baby girls (Liv and Lily) who had extremely sensitive skin. Loved by celebrities such as Sarah Jessica Parker, Orlando Bloom and even some Royals LIVLY offers quality children’s clothing for that future fashionista!

BabyQuip

Heading on a trip? You’ll want to connect with BabyQuip, the number one baby gear service for traveling families. 

Totter + Tumble

Susie Stubbs founded this luxury memory foam playmat brand. Editor’s Note: We have one in our daughter’s play space and it has been the best find! I love how easy it is to wipe clean when accidental spills happen. It’s also super comfortable to sit my mom hips on! 

Happy International Women’s Day!

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